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Media/Entertainment Video

Today's viewers expect to be able to watch movies and TV shows anytime, anywhere, and on any device, including set-top boxes, game consoles, phones, and tablets. Here you'll find Streaming Media's coverage of OTT, social video, and other media and entertainment video, as well as the business models (AVOD, SVOD, TVOD, HVOD) behind them.

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Cloud Control: How to Meet the Challenges of Cloud Migration and Operation

COVID accelerated the push to IP-based streaming workflows for many companies, proving that live streaming at scale via the cloud was possible, although not always in tip-top form. Live streaming has been something we've been covering since this publication started, but here we are looking at content that has traditionally been delivered via production trucks, satellites, and a lot of on-prem resources.

03 Feb 2025

The Impact of Spatial Social Computing: How the InSpaze App and Vision Pro Are Inadvertently Reshaping Digital Connection for Business and Enterprise

In an era when digital connections and social media often feel impersonal, the emergence of spatial social computing through platforms like Apple Vision Pro and the inSpaze app marks a pivotal shift in how we interact online. While AR/VR headset and smart glass adoption remains relatively low, these technologies are opening new possibilities for creating meaningful social and business connections across physical borders. 

03 Feb 2025

How to Monetize Interactive Live Sports Streaming with Real-Time SSAI

Interactivity revenue generator Play Anywhere and ultra-low-latency live streaming platform Phenix Real Time Solutions partner for real-time SSAI at scale

03 Feb 2025

The Day After: Post-Cookie Apocalypse Inventory Value Enhancement for Second-Tier Video Publishers

As third-party cookies disappear, video publishers face a stark reality. Without precise targeting and retargeting, their ad inventory risks becoming commoditized. For midsize players like FAST channels and smaller ad-supported streaming platforms, this challenge is especially acute. The result will be a shift toward generic ads aimed at generic audiences, driving down CPMs and diminishing advertiser interest. To avoid this fate, publishers must adopt innovative, privacy-compliant strategies to maintain—and even grow—the value of their ad inventory.

31 Jan 2025
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View From the Top: Bitcentral

Bitcentral, a trailblazer in media software solutions, presents ViewNexa®, a game-changing streaming platform designed to meet the evolving demands of the digital video era. Bitcentral's commitment to innovation is exemplified in ViewNexa, a solution that redefines how broadcasters, content creators, and publishers connect with their audiences.

15 Oct 2024

View From the Top: Zixi | Navigating the Challenging Financial Landscape: The Strategic Importance of Total Cost of Ownership in Broadcasting and Streaming

The broadcast and streaming industry is currently navigating a challenging financial landscape, marked by economic uncertainties, intensified competition and shifting consumer behaviors. In this environment, understanding and optimizing Total Cost of Ownership (TCO) has become more critical than ever. TCO is not just a financial metric; it's a strategic tool that helps organizations manage resources efficiently, maintain competitiveness and contribute to sustainability in a rapidly evolving market.

15 Oct 2024

Eluvio CEO Michelle Munson Talks Latest Content Fabric Release with New AI and Security Features

In a post-IBC interview, Eluvio Co-Founder and CEO Michelle Munson and I discuss the Content Fabric's next-gen Casablanca release and the transformative impact of the Content Fabric technology on the media and entertainment industry and premium video on demand.

15 Oct 2024

Boosting Streaming Profitability with IMAX StreamSmart

Streaming organizations must be able to accurately measure and swiftly assess the impact of workflow changes to validate their effectiveness. Therefore, they must have access to the right metrics that can reliably predict viewer perceptions of quality for achieving bitrate savings without compromising the viewing experience.

30 Sep 2024
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In Defense of (Click to) Cancel Culture

For all its promise, and despite officially going into effect in mid-January, the Fededral Trade Commission's Click to Cancel rule for streamlining streaming and other cancellations remains largely in limbo, due in part to its all-deliberate-speed effective compliance date of May 14 and also because of legal and political challenges from the Chamber of Commerce and others.

03 Feb 2025

The Blurring of Shared Experiences Via Streaming

The shared experience of enjoying a program that's happening at (or very near) the same time as reality is gone. YouTube, Facebook, et al. are typically 20 or more seconds behind when the event happened. Streaming services and apps can have their own pathways and delays. Add more viewers or more processing, and it can get longer.

24 Jan 2025

Designing Streaming Experiences for Seniors

As I celebrate my one-year anniversary of relocating to my hometown of St. Louis to care for my 84-year-old mother, I'm looking at 2025 as a year of improved UI and UX for seniors, particularly those with memory issues.

21 Jan 2025

Why Ads Are Good for Streaming

The streaming business model must change. Services that rely solely on subscriptions are going to plateau. They will have to continually return to their subscriber base and "milk" them for additional revenue via fee hikes. But by taking the plunge and embracing advertising as the primary part of creating and supporting quality television, streaming services will meet the ultimate need of their viewers: getting to see the content they want.

21 Jan 2025
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Media/Entertainment Video Companies and Suppliers