This session will present Beamr’s content-adaptive technology and its role as a stand-alone bitrate optimizer for already compressed H.264 files, and Beamr’s content-adaptive rate-control which when integrated with the encoder enables HEVC 1080p at just 1.5Mbps. Attendees will learn why the fixed recipe approach to encoding is not sufficient to achieve the low bitrates that congested networks require with the quality that is being demanded by consumers.

Attend this session for your chance to win: For every qualified OTT content distributor, managed service operator, telco, or media & entertainment company who attends the session, Beamr will grant a free 45-day evaluation license of up to ten (10) Beamr 5 or Beamr Optimizer instances. Beamr 5 is the world’s best HEVC software encoder SDK and Beamr Optimizer, formerly known as Beamr Video, is widely acclaimed for it’s ability to reduce bitrates by up to 50% without video quality degradation. For those looking to experience the benefits of the Beamr optimization process as part of their HEVC encoding workflow, Beamr will grant an upgrade to Beamr 5x which is the world's highest quality HEVC encoder able to produce 4K at less than 10Mbps and 1080p at just 1.5Mbps. A small administrative fee will be required, but qualified customers will have the option of putting these files into their production workflows. Not every company will qualify and Beamr reserves the right to deny any evaluation or upgrade request.

Video is changing the way companies function. Advanced Enterprise Video Platforms (EVPs) power corporate intranets and allow marketers to reach customers via multiple channels. The key element that is changing the market is how content creation has shifted from using professionally designed content to employee-generated content. For this shift to be successful, EVP tools must be easy to use for employees at all levels. Plus, EVPs also must serve as the central integration hub for video-related technologies, from intranet CDNs to 360° VR video. In this presentation, we will focus on how video is changing the way companies like DHL, Volkswagen, Vodafone and Allianz operate, how video can be used to improve the customer experience, key integration challenges and the importance of having added levels of security within the EVP.

WebM VP9 has seen adoption by major media companies and has over two billion devices that support playback. This talk will give an update on some of the latest performance benchmarks and discuss some VP9 encoding best practices around high bit-depth and HDR. The talk will also include an update on development of the next-generation AV1 codec by the Alliance for Open Media.

As TV viewing moves further and further into digital, cable networks and media companies are searching for the best ways to reach audiences online. How do they find digital audiences, and what’s the best way to reach them? A roundtable of media and brand executives will share their strategies for success, using a mixture of organic and paid media to drive results. This session will discuss how data is the key to unlocking the power of social video strategies.

This presentation will detail how Gogo is streaming live TV to planes using HEVC and their approach in reducing bitrates without sacrificing QoS. With real estate space on planes in short supply, Gogo will discuss how technological advances such as HEVC and statistical multiplexing is helping to put live streaming on a plane. This case study will also detail how to achieve the challenge of monetize an OTT platform for consumers that demand more live content, be it their favorite soccer team or a presidential debate.

Facebook Live is currently one of the hottest platforms for broadcasting live on the Internet. Hear real-world results from The Humane Society of the United States, who has been live-streaming (via Facebook and YouTube) for years. Hear how they have gone live from various corners of the globe, with varying levels of success — and learn from their failures, and borrow from their successes. Along with the analytics, learn what they have found are the best practices for broadcasting on Facebook including content choice, engagement rates, securing donations and other best practices.

Virtual reality innovation has been focused on delivering immersive video experiences, and sports will likely become a popular use case for VR. However, the real game changer will be in giving users even more control over the viewing experience. This session will explore the directions for VR technology, and how content owners and service providers can develop interactive, more personalized VR experiences. It will discuss how VR services could take the form of an interactive timeline, whereby users can pick specific events within a game and interact with them at their leisure.