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Encoding.com Launches First Cloud-Powered Desktop Encoding Application

Cloud-based encoding pioneer brings its innovative platform to the desktop

San Francisco, CA (October 22, 2009) -

Encoding.com, the leading global provider of studio-class video encoding services, today announced the commercial availability of its new desktop encoding application called Encoding.com Desktop.  Having transformed the high-volume video encoding market to a Software-as-a-Service (SaaS), Encoding.com now brings its successful platform to the desktop combining the power of cloud-based encoding with the convenience and accessibility of desktop computing.  Via this Adobe Air application available for Windows and Mac OS X computers, Encoding.com users can now upload multiple HD videos directly from their desktops, encode them in parallel saving hours of encoding time and precious desktop resources, and then deliver the encoded videos directly to the storage destination of choice.  Along with a drag-n-drop interface, all of Encoding.com's best-in-class features are built into the desktop application including turbo encoding, meta-data injection, watermarking, hinting and much more. With hundreds of high-volume video encoding customers in North America and Europe, Encoding.com now opens up its rapidly growing cloud-based encoding service to the prosumer and consumer mass market.

"Crunching videos on the desktop usurps so much valuable computing power that it makes sense to leverage our cloud infrastructure," said Gregg Heil, President at Encoding.com. "Our intention with the launch of Encoding.com Desktop is to enable users to simply encode videos of any size or quality while being able to continue working at their desktop."

In addition to its industry-leading suite of advanced video transcoding and syndication services, Encoding.com can now boast the only desktop encoding product to leverage the power of the cloud.  Users can drag videos onto the interface, select or edit from a number of output format presets and deliver encoded videos to an FTP, SFTP, S3, Cloud Files, or desktop location.  All of the encoding processing takes place in cloud infrastructure so that users can continue working or playing on their computers. With the launch of Encoding.com Desktop, Encoding.com broadens its content ingestion capabilities, which already includes a web interface, watch folder feature set, and the powerful Encoding.com API.

Leading video content providers around the globe recognize Encoding.com as the pioneer of "encoding-as-a-service."  Designed as a cloud-based platform, Encoding.com enables video site operators to expand their audience and revenue base by quickly adding new video content to their site and accelerating their speed-to-market while reducing their overall costs.

 ABOUT ENCODING.COM

Encoding.com is the leading global provider of studio-class video encoding services, delivering over 2 million encoded videos.  Encoding.com makes video transcoding into all popular formats easy, cost-effective and instantly scalable for global enterprises and SMBs.  As the first and only encoding service offering service level agreements, Encoding.com removes the necessity for its customers to make heavy investments in expensive hardware / software solutions and overhead required to manage high-volume video transcoding needs and backs it with a wait-time service level guarantee.  This Software-as-a-Service (SaaS) business is based in Denver, Colorado and San Francisco, California. For more information, visit http://www.encoding.com.



ENCODING.COM
Editorial Contact:
Jeff Malkin
800.513.1740
pr@encoding.com