Streaming Media West 2010
The Business & Technology Of Online Video
November 2-3, 2010 - (Preconference Workshops: Monday, November 1)
Hyatt Regency Century Plaza • Los Angeles, CA
Erica Schroeder
Director, Enterprise Video
Cisco

Erica Schroeder is the Director of Marketing for Cisco Business Video, responsible for global marketing for Cisco's market-leading portfolio of video endpoints, infrastructure and medianet architecture. This includes the Cisco Digital Media System, Cisco TelePresence, Flip Prosumer, Media Transformation and others. Until recently, Ms. Schroeder ran worldwide marketing for Cisco TelePresence and led marketing for the acquisition of Tandberg. Erica has led the global launch of several other emerging video technologies for Cisco, including the Digital Media System.

Previously, Ms. Schroeder ran Cisco's product and technology marketing operations, oversaw strategic communications, and ran public and analyst relations for Cisco's service provider group. Ms. Schroeder draws on years of experience as the West Coast Bureau Chief, and a columnist and editor for PC Week, covering networking, telecommunications, digital media and video, enterprise applications and data center technologies and is a frequent speaker about business video technologies and collaboration. Ms. Schroeder holds a B.A.
from Duke University.

Streaming Media West 2010
Wednesday, November 3, 2010
10:30 a.m. - 11:30 a.m. Cost Savings From Enterprise Streaming: How the Conversation Has Changed

Keynotes

Rishi Chandra
Product Lead
Google TV
Jennifer Taylor
Senior Director
Adobe

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