Marcia Zellers runs Stradella Road, a Los Angeles-based digital and social marketing agency recently named by Fast Company as one of the “World’s Most Innovative Companies 2014.” Zellers has spent two decades at the forefront of digital media and entertainment, beginning as a co-founder of MTV Online in the mid-‘90s. Her expertise is in digital platform innovation, integrated marketing, and digital content and media strategy for film and TV. In addition to MTV, she has run digital initiatives for Warner Bros., the AFI Digital Content Lab, and FIDM/Fashion Institute of Design and Merchandising.