Linda Abrams
Linda Abrams
CRO
24i
Linda Abrams is an award-winning, entertainment marketing and content distribution expert who has spearheaded the development of hundreds of integrated marketing and sales campaigns for many of today’s leading media companies such as Arista Records, MTV Networks and Warner Bros. Television.
In 2013, Linda founded Xposure Media to help media and technology companies navigate the complex and ever evolving new ecosystem of OTT and streaming video with a focus on business development, marketing communications and cross-platform distribution strategies. Additionally, she has been managing the business development in North America for 24i Media, an industry-leading TV app developer who’s solutions make it easier, faster, and more cost-efficient for media companies to distribute their content on connected devices.
Linda thrives at the forefront of new technologies and platforms for media and entertainment, having developed comprehensive go-to-market strategies for MTV2 as well as In2TV; which were the first Digital and Internet TV networks. Subsequently she founded StarGreetz, a celebrity-focused digital content start-up. A veteran entertainment marketer with a knack for creating buzz and building brands; at Warner Bros. Linda devised record-breaking sales and launch campaigns for dozens of TV series and movies including: Harry Potter, Ocean’s 11, The Matrix, Ellen, Nip/Tuck and E.R. among many others.
Linda is a proud member of Promax, NATPE and the Television Academy where she serves as the Events Co-Chair for the Interactive Media Peer Group.
Streaming Media West 2015
Tuesday, November 17, 2015
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