Industry's First At-Scale Custom-Built Catalog With More Than 60,000 Immersive Assets; Leverages Vaudeville's Global Talent Base of Designers, Field Recorders, Foley Artists, Mixers
Vaudeville Sound Group, a leading global audio design, production, and post-production group, today announced that it has created the world’s first at-scale immersive sound asset catalog, for Shutterstock. With more than 60,000 immersive assets, the catalog provides Shutterstock customers with best-in-class immersive spatial audio effects for use in projects, adding to Shutterstock’s leading platform for licensing high-quality 3D models, videos, music, photographs, vectors, and illustrations.Vaudeville’s immersive audio assets were recorded and built from the ground up, and provide immersive experience and application creators a new sound toolset that is native to their platform and workflow. Vaudeville’s approach was to work natively in 3D – from capturing, designing, mix and delivery, everything was built using the company’s unique 3D sound object workflow. The catalog leverages Vaudeville’s global talent base of designers, field recorders, foley artists, and mixers.
Sound objects are speaker-agnostic 360 sound fields that contain all the spatially accurate information that a scene or object contains, giving the user the feeling of being physically present within the asset itself. 3D sound objects are completely interoperable between sound reproduction environments, including Dolby Atmos, 5.1, Aura 3D, IMAX, HOA as well as traditional Stereo and Binaural outputs.
Vaudeville Sound established a new department in 2022 that is focused entirely on developing and producing immersive audio. The company has pioneered the use of enhanced ambisonics and native 3D audio for TV and film and has broadened its capabilities for the creation, capture and design of natural and hyper realistic 3D sounds and for creating synthetic audio for a diverse client base.
“We are driven by our clients’ needs for content that enhances virtual spaces, and experiential productions, and immersive audio is a major addition to our catalog,” said Kate Calabretta, the director for music, sound, and video for Shutterstock. “Our work with Vaudeville Sound has enabled us to provide the premier library for spatial audio, which is gaining greater recognition in industrial and consumer applications, as the XR industry increases its footprint in the production world.”
Shutterstock acquired leading 3D asset library TurboSquid in 2021, creating the industry’s largest 3D marketplace. The development of its immersive audio catalog complements its visual library for a wide range of client needs. The company has also recently developed a partnership with OpenAI to enable generative AI creations from its image catalog.
“For years, immersive audio was a niche that was relegated to the videogame and virtual worlds spaces. We have seen a tremendous increase in client adoption of spatial audio in film and TV projects, as the consumer’s demand for Dolby Atmos, for example, has helped push the boundaries for production and post-production audio,” said Mirko Vogel, managing director for Vaudeville Sound Canada. “It was a natural progression for us to create an immersive sound catalog with Shutterstock; they see the future of on-demand cloud services for producers, and we are excited about the possibilities of these collaborations.”
ABOUT SHUTTERSTOCK
Shutterstock, Inc. (NYSE: SSTK), is a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies. Directly and through its group subsidiaries, Shutterstock’s comprehensive collection includes high-quality licensed photographs, vectors, illustrations, videos and music. Working with its growing community of more than one million contributors, Shutterstock adds hundreds of thousands of images each week and currently has more than 350 million images and more than 20 million video clips available.
Headquartered in New York City, Shutterstock has offices around the world and customers in more than 150 countries. The Company also owns Bigstock, a value-oriented stock media offering; Shutterstock Studios, an end-to-end custom creative shop; Offset, a high-end image collection; PremiumBeat, a curated royalty-free music library; and Shutterstock Editorial, a premier source of editorial images and videos for the world’s media.
For more information, please Shutterstock at www.shutterstock.com and follow Shutterstock on Twitter and on Facebook.
ABOUT VAUDEVILLE SOUND
Vaudeville Sound Group is a leading global creative sound design and mixing firm for broadcast, streaming platforms, AR/VR, gaming and events. The company has one of the leading immersive and spatial sound production and development units and has pioneered the development of in-house audio post-production studios, providing full management, supervision, staffing for all types of audio post-production projects. Vaudeville’s award-winning talent works across its studios in the UK, USA, and Canada. The company has won many awards and nominations, including BAFTA, LIA, Clio, RTS, British Arrows, Cannes Lions, New York Festival, D&AD, and many others. For more information, visit www.vaudeville.tv.