5 Tips from the Vimeo Experts Program

Tip #4: Creating GIFs

Vimeo has also released additional features to complement your online videos. One fun feature to explore is the Create a GIF option. In a nutshell, GIFs are a series of images or soundless video that will loop continuously and doesn't require anyone to press play. These are popular across many platforms such as social channels, messaging platforms, etc. Vimeo allows users to create a GIF from any video uploaded under the video settings (Figure 6, below).

Figure 6. Create a GIF

Vimeo accelerates the workflow and allows users to skip the GIF creation process in more traditional ways, such as using Photoshop. GIFs convey information quickly and easily without linking or embedding a complete video. GIFs are excellent tools for tutorials and education graphics, perfect for presentation decks to blogs.

Tip #5: Creating Template-based Social Videos with Vimeo Create

Another powerful option that Vimeo allows is the creation of social style videos with the extensive library of templates in Vimeo Create. The library will enable users to create videos in an instant. The templates are ready-made and customized with your footage or stock footage from Vimeo’s library (Figure 7, below).

Figure 7. Vimeo Create. Click the image to see it at full size.

Vimeo’s stock library includes over 30 million royalty-free clips and images and ranges across categories, including health, fashion, retail, fitness, small business, education, and more. In addition, with any Vimeo membership, users get access to an exclusive collection of hundreds of free clips, according to Vimeo.

Time-saving templates can create assets for social campaigns that will complement a company or brand video.

Vimeo is a powerful turnkey platform. Explore these features and consider it for future online video campaigns.