Erika Jolly Brookes is the Vice President, marketing for Vitrue, the leading provider of social marketing publishing technology that provides businesses with the power to manage, message and moderate their presence on social networks.
Erika joined MindSpring enterprises in 1995 as Director, Product Marketing, focused on the end-to-end customer experience. From 1997-1999, Erika was the Vice President, Product Marketing for MindSpring Enterprises and launched innovative services such as Spaminator & broadband. From 2000-2006, Mrs. Brookes was Vice President, Brand Strategy & Product Marketing, and contributed to growing Earthlink’s total awareness to 60% of US households and its customers to five million. Mrs. Brookes led the launch of new product features such as, high speed, Pop Up Blocker & Accelerator. From 2006-2008, Erika managed the marketing and product as well as revenue forecasting for an EarthLink business unit that generated revenue from value added product sales, advertising and search. As Vice President, Marketing from 2008-2009, Mrs. Brookes ran all aspects of marketing including brand, media, marketing services and loyalty efforts.
Before joining Vitrue in May 2010, Erika was the Vice President, Sales & Marketing for Jungle Disk (a division of Rackspace), a SaaS cloud-based data backup targeted at small to medium-sized businesses. During her tenure, she re-launched the Jungle Disk brand targeted at small business and doubled customer growth.
Mrs. Brookes earned a BS in Business Administration from Berry College and has completed post-graduate executive level education in finance and marketing.
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