Zeev founded Cognitive Networks, which was purchased by Vizio and rebranded as Inscape. Zeev now serves as SVP of Technology at Inscape. Zeev is also leading the development of the technical specifications of Project OAR, a multi-industry consortium created to establish open standards to deliver better advertising experiences. Zeev studied Mathematics and Computer Science at Yeshiva University before receiving his MBA from New York University. Zeev has developed one of the earliest automatic content recognition systems and is the inventor of 10 patents in the space.