Independent Consultant
MAD Perspectives
Peggy Dau leverages 25+ years of corporate business experience to connect the dots between market opportunity, technology and defined business need. As an independent consultant, Peggy collaborates with clients in the M&E sector, focusing on market assessment, competitive analysis and go-to-market strategies. Clients have included Grass Valley, Avid, Microsoft, Hewlett-Packard Enterprise, Amino Communicaitons and others. During her career at Hewlett-Packard Company, she led teams creating and taking content management and content delivery solutions to market in the telecom, media & entertainment industries. She enjoys working at the intersection of IT, telecom and media.