Rachel Gantz serves as the General Manager for Activation Solutions at Comscore where she oversees product and go-to-market strategy, and operational execution of Comscore’s Activation business - fueling the programmatic advertising ecosystem with best-in-class quality data at scale.  Rachel brings to this role over a decade of experience in market research, media measurement, and consumer insights having led commercial partnerships, strategy, marketing, client service, and sales enablement teams across Comscore and Kantar Millward Brown. Prior to the world of ad tech, Rachel began her career in strategy consulting, advising Fortune 100 companies on strategic growth objectives.  Rachel holds an MBA from MIT Sloan School of Management and a BA in Mathematics and Economics from Emory University.