Live Stream from Streaming Media East 2022
Streaming Partner
*Session giveaways apply to in-person attendees.
Tuesday, May 24
Opening Keynotes
The Future of Premium Video Advertising
Tuesday, May 24: 9:00 a.m. - 9:45 a.m.
Premium video enters a new era of advertising with viewers craving more content, more choice and more ways to watch wherever and whenever they want. In this keynote fireside chat, NBCUniversal Advertising and Partnerships’ William Roberts-Foster explores the shifts in consumer behavior, how NBCU is collaborating with brands to deliver content that viewers crave and building a pristine ad environment with Peacock.
William Roberts-Foster, Senior Director, Ad Innovation Strategy, Advertising and Partnerships, NBCUniversal
Diamond Sponsor Keynote: It’s time for a streaming audience measurement technology
Tuesday, May 24: 9:45 a.m. - 10:00 a.m.
We’ve reached the next stage of the streaming technology revolution. We are moving from rapid growth to a focus on sustainable businesses. In order to do this, we need an audience measurement technology that’s built for streaming. In this session we will discuss the five pillars of a streaming audience measurement technology, why they matter and what we can achieve once we identify one.
These pillars include:
- Comprehensive
- Real-Time, Census level
- Unified
- Standardized
- Interoperable
Alexandra Klausner, Senior Product Marketing Manager, Conviva
Research Keynote: State of the Streaming Industry Spring 2022
Tuesday, May 24: 10:30 a.m. - 11:15 a.m.
In this special keynote program, Streaming Media’s Eric Schumacher-Rasmussen and Help Me Stream Research Foundation’s Tim Siglin are joined by our research partner to present the findings of our fifth "State of the Streaming Industry" survey. We talk about changes and trends in the industry in key areas, including live vs. on-demand, scale, monetization, and technology.
Tim Siglin, Founder, Help Me Stream Research Foundation
George Bokuchava, CEO, Tulix
Nino Doijashvili, Co-Founder, Executive Vice President, Tulix
Tuesday, May 24
Track INN: Innovation Track
Open to all Streaming Media East 2022 conference attendees and Keynote & Networking Pass holders, Innovation Track sessions are moderated by Streaming Media magazine editors and presented by conference sponsors. Sessions are educational and the presentations which typically focus on products and customer case-studies provide a good opportunity to learn more about specific technologies or vendors. As an added bonus, many of our Innovation Track sponsors will be raffling off prizes at the end of their session (only in-person attendees are eligible to win).
INN101. Innovation Session
Tuesday, May 24: 11:30 a.m. - 12:30 p.m.
The “edge” means different things to different people, but a few things are clear: it is a not a place nor is it the opposite of cloud. Join this Fireside Chat with Kip Turco, StackPath CEO, to learn what the edge is, what it isn’t, and what edge innovations are underway. Attend for your chance to win a Bose noise canceling headset ($350 value).
Kip (Christopher) Turco, CEO, StackPath
Alexandra Klausner, Senior Product Marketing Manager, Conviva
INN102. Innovation Session
Tuesday, May 24: 1:30 p.m. - 2:15 p.m.
Expanding opportunities for content consumption mean that delivery is becoming more than humans alone can manage. Broadcast workflows are undergoing a seismic shift from models built on bespoke equipment and manually intensive processes to unification around a suite of common technologies which are interoperable, intelligent and automated. The end state will be a fully autonomous broadcast system that will merely be overseen by people, whose priority is to ensure that the business is running. Gordon Brooks will walk attendees through this journey, from where we are to what steps need to be incrementally taken, and how long it will take. Attend for your chance to win a $250 Amazon gift card!
Gordon Brooks, Executive Chairman and CEO, Zixi
In the past decade, the number of internet users in China and Southeast Asia combined has increased five-fold to 1.2 billion, and the digital economy in these regions is valued at over $4.64 trillion in total. Such strong growth, fueled by the increasing popularity of mobile gaming, social media, and e-learning, offers an unparalleled opportunity for businesses worldwide. In this presentation, we will cover the internet landscape, opportunities in China and Southeast Asia, challenges, and regulations in delivering content into the regions and streaming case studies. Attend for your chance to win a BaishanCloud-branded laptop backpack, thermos, and Starbucks gift card!
Joshua Johnson, Director Solution Architects, BaishanCloud
INN103. Innovation Session
Tuesday, May 24: 2:30 p.m. - 3:40 p.m.
Media companies must deliver to more platforms, with larger file sizes, on tighter deadlines, and to locations all over the world. In addition, the storage landscape has grown in complexity with most companies storing assets in a mix of on-prem and cloud storage, across multiple locations. Signiant’s Bill Thompson shares insights from his work with media companies of all types and sizes and discusses how the Signiant Platform offers a unique and forward-thinking approach to help media companies do more with less by simplifying. Attend for your chance to win a Roku Ultra!
“Any fool can make something complicated. It takes a genius to make it simple.”
Bill Thompson, Director of Platform Management, Signiant
REMI, or remote production, is quickly becoming the preferred model for all types of productions. In this seminar, you will learn how to save time and money by using this production technique and the tools that make it possible. Attend to win a $100 Amazon Gift Card.
Mike Savello, Vice President of Sales, LiveU
SSIMWAVE has reviewed the streaming video quality of the same film content from different top streaming services, and their quality is not what you would expect. Why is this and what can we do? Abdul Rehman, SSIMWAVE's CEO and Co-Founder, shares how SSIMWAVE did the comparison and what they found. Join this innovation track session to learn more and enter for a chance to win a $200 Amazon gift card!
Abdul Rehman, CEO, SSIMWAVE
INN104. Innovation Session
Tuesday, May 24: 3:45 p.m. - 4:30 p.m.
Video providers invest in CDNs that deliver content from locations as close to the viewer as possible to minimize the quality of experience issues, but don’t control the end-to-end path of their video. Learn more about what factors impact video quality beyond the CDN, which metrics to monitor, how QoE impacts churn, and how video companies can extend their edge to the viewers’ devices to maximize the user experience. Attend for your chance to win a $100 Amazon gift card!
Brian Kline, President, Penthera
With the rise of hybrid events, live streaming is more important for meeting planners than ever. But traditional live streaming tools have failed to meet their needs. This presentation will present today's solutions to yesterday's challenges with live streaming: from latency, to accessibility, to engagement analytics and beyond. Beginning with an overview of Cadmium's 20+ years of innovation in the event and learning technology space, we will provide an overview of the shortcomings meeting planners have faced with live streaming technology. We will go on to show how technological advancements have created solutions for event and A/V teams in the form of low latency, automatic captioning, proactive health monitoring, a streamlined interface, and more. Finally, we will touch on the necessity of such technology to drive engagement and revenue in the hybrid, post-COVID world. Attend for a chance to win a $100 Amazon gift card!
Monte Evans, SVP of Video Technology, Cadmium
Wednesday, May 25
Keynotes
Keynote: The Latest Media & Ecosystem Trends & the Google TV Experience
Wednesday, May 25: 9:00 a.m. - 9:45 a.m.
Shobana Radhakrishnan talks about the experience of building Google TV, bringing a personalized experience on TV for global audiences and expanding that across first-party and third-party device TV ecosystems, as well as mobile devices. She shares some exciting media and ecosystem trends to watch for; the new and interesting ways users are leaning in with TV as a hub in the connected device ecosystem that we'd never even predicted; and how services and device manufacturers can join this fast-paced, constantly evolving ecosystem.
Shobana Radhakrishnan, Senior Director of Engineering, Google TV
Diamond Sponsor Keynote: Leveling the Playing Field: Improving Learning Equity in Hybrid Work and Education
Wednesday, May 25: 9:45 a.m. - 10:00 a.m.
Much of the world is heading back to in-person work and school–but not everyone. When your employees or students were all at home during the last two years, they had equivalent access to classes and learning materials. In our new reality, we’re evolving to a hybrid model that results in some of your constituents being in person and others remote. How do you ensure that they all receive a consistent, equitable, learning experience? In today’s world, you can’t afford to ignore employee and educational equity. This short keynote highlights how you can use the power of asynchronous video to expand learning equity in your organization.
Chris Knowlton, Chief Evangelist, Panopto
Wednesday, May 25
Track INN: Innovation Track
Open to all Streaming Media East 2022 conference attendees and Keynote & Networking Pass holders, Innovation Track sessions are moderated by Streaming Media magazine editors and presented by conference sponsors. Sessions are educational and the presentations which typically focus on products and customer case-studies provide a good opportunity to learn more about specific technologies or vendors. As an added bonus, many of our Innovation Track sponsors will be raffling off prizes at the end of their session (only in-person attendees are eligible to win).
INN201. Innovation Session
Wednesday, May 25: 10:30 a.m. - 11:15 a.m.
Think outside the box—think beyond traditional monetization strategies. OTT provides a platform for business innovation. There's no need to be a copycat; there are plenty of ROI models and new business opportunities. This presentation will explore innovative business applications and revenue models with OTT publishing for businesses and content creators, based on real-life use cases. Discover the best OTT strategy for your business! Attend for your chance to win an Amazon Fire TV Stick!
Andreas Kisslinger, CEO, Lightcast.com
Synamedia’s Gwendal Simon explains how the CDN can do more than just caching by bringing more intelligence and increased capacities to the edge servers. Synamedia has designed a solution where the edge server is able to modify the video content before delivering it. A great example application is embedding the content watermark in the CDN edge servers allowing to protect content in the best possible way while reducing cost significantly. Attend for the chance to win a $100 Amazon Gift Card.
Gwendal Simon, Distinguished Software Architect, Synamedia
INN202. Innovation Session
Wednesday, May 25: 11:30 a.m. - 12:15 p.m.
Disruptive blockchain projects are allowing decentralized monetization to be faster, fairer, and more lucrative for content creators, while saving millions for advertisers. Are decentralized content technologies the future of content monetization? How are NFTs changing content incentivization? How can new era crypto content get you paid? Let's take closer look at a few cutting edge crypto projects, while also exploring emerging trends impacting the future of streaming content. Attend for a chance to win Apple AirPods!
Melvic Smith, Media Consultant, Tulix
Much of the world is evolving to a “new normal” hybrid model in which some of your employees or students will be in person and others remote. How do you ensure that they all receive a consistent, equitable, learning experience? This Innovation Track session will show you how to use the power of asynchronous video to expand learning equity in your organization. Attend for a chance to win Bose Noise Cancelling Headphones 700, plus a Panopto shirt and hat!
Chris Knowlton, Chief Evangelist, Panopto
Many low-latency streaming solutions have been announced over the last few years, yet most viewers still experience delay when watching video over OTT. Why is this still happening? Is low latency in production realistically achievable today? Learn about the barriers to low latency streaming at scale—and how to remove them—from the company behind one of the world’s first deployments of OTT low-latency streaming. Attend for you chance to win an Apple iPad!
Dave Brass, VP NA Strategy & Market Development, Ateme
INN203. Innovation Session
Wednesday, May 25: 1:15 p.m. - 2:00 p.m.
In this session we will explore content personalization, channel variants, and dynamic advertising – the benefits of generating targeted variant channels, customizing your content to your viewers, and the technology necessary to enable this customization at scale. We will use a case-study of our customer, Bally Sports, to showcase how this technology is being used in production today to bring the best experience to Bally’s customers. Attend for your chance to win an Apple 4K 32GB!
Robert Gambino, Director, Solutions, Harmonic
Content is your lifeblood, and to keep it pumping, you need to know how it’s being consumed and by whom. Using PII, you can uncover a treasure trove of information that will allow you to expand your content library, audiences, and partnerships through better targeting. Attend for a chance to win a $100 Amazon gift card!
Jan Chandler, Division VP, Wiland
Allyson Gordon, VP, New Business Development - Media & Entertainment, Wiland
As viewers expect more and more relevant and curated content, one way to raise engagement is to present a personalized experience including the program guide itself. Until now, legacy video delivery technologies were not able to offer dedicated EPG for each sub—it was too complicated, too costly, or not scalable enough. In this presentation, we will show how to deliver highly-customized guides to your customers, at scale, by using the power of a fully automated SaaS. Attend for your chance to win a $100 Amazon gift card!
Mathias Guille, Head of Cloud Platform, Broadpeak
