Stephen Paez is a seasoned professional with over two decades of experience in marketing and EVP of Cultural Investment and Innovation at Publicis Media. Having made his mark during his illustrious tenure at Spark, he was entrusted with a pivotal role at Publicis Media in 2022. Elevated to oversee multicultural investment and innovation, Stephen has spearheaded the strategic drive for the growth of diverse investments, fostering accountability at every turn. His keen focus lies in creating innovative products both within the industry and specifically within Publicis, ensuring that the company remains at the forefront of incorporating multicultural audiences in its initiatives.

With an unwavering dedication to excellence and an innate understanding of the ever-evolving advertising landscape, Stephen Paez continues to be a driving force in shaping the future of advertising and media. His visionary approach, coupled with his profound insights into the nuances of diverse audiences, has enabled him to navigate the intricate web of multicultural advertising, cementing his reputation as a trailblazer in the industry.

Paez led the framework, development, and execution for multicultural strategy across all clients at Spark Foundry, which included Audible, Brown-Forman, Mondelez, Taco Bell and Molson Coors. Prior to Spark, Paez was at OMD where he launched the Latino offering for the Central region. He has also held roles at MGS Communications and mun2.

Paez received his bachelor’s degree from Florida International University.