VP of Growth and Revenue
HBO Max
Jacob Saperstein is currently the VP of Growth and Revenue at HBO Max. In this role, Jacob is responsible for developing pricing and offers, managing the retention of subscribers, and boosting engagement on the platform. He also leads cross-functional initiatives across marketing strategy, ROI instrumentation, and content analytics. Prior to this role, Jacob was the VP of Strategy for WarnerMedia Direct to Consumer. Jacob has been a part of AT&T for 9 years, serving across roles in Consumer Marketing, Retention, Strategy, Corporate Social Responsibility, and Public Affairs. Prior to joining WarnerMedia, he was the AVP of Pricing and Promotions for Video and Broadband at AT&T Consumer, leading the team that managed offers and pricing for DIRECTV, AT&T TV, AT&T Fiber, and other video and broadband products.
Jacob has an MBA from the Haas School of Business and a Bachelors of Arts in Political Science from Stanford University.