Head of Innovations & Insights
Samsung Ads
Justin Evans is Head of Innovation & Insights for Samsung Ads. At Samsung Justin has built an award-winning team supporting rapid growth on 5 continents. His teams have launched multiple solutions for insights, targeting, and measurement, including “The Streaming Index,” “Rule of 40” and “Behind the Screens,” as well as countless custom deep-dives into proprietary TV data to help Fortune 100 advertisers tackle bespoke challenges. Justin is a frequent conference speaker and regularly contributes insights to industry publications.
Previously, Justin was Vice President of Data Strategy at Comcast Spotlight (now Effectv), where he supported a $2.5B local advertising business with responsibilities spanning analytics, data partnerships, product management and ad sales research. In addition, Justin has held positions at Collective, serving as EVP of Enterprise and Chief Strategy Officer, as well as SVP of Advertising Solutions at The Nielsen Company where he spearheaded the company’s “Reach, Resonance, Reaction” solutions.
Justin received a Master of Business Administration degree from NYU Stern and a Bachelor of Arts degree from Columbia University.