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Access Advance Reveals Royalty Rates for Video Streaming Services

In this interview, Jan Ozer speaks with Peter Moller, CEO of Access Advance, and Dylan Zhou, Senior VP of Licensing, about the recently announced royalty structure and initial participants in Access Advance's Video Distribution Patent Pool. The conversation outlines the codecs covered (VP9, AV1, HEVC, VVC), the targeted use cases (video streaming and content distribution), and how the royalty structure is designed to balance fairness and industry adoption.

02 Jul 2025
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How to Balance Performance and QoE Metrics for Livestreams

When it comes to monitoring live streams, teams often divide metrics into technical categories related to streaming performance like bitrate and latency and buffering, and more subjective metrics related to quality of experience for end users. But according to Warner Bros.' Subhrendu Sarkar and NBCUniversal's Seb Emin, the two are really inseparable, as delivering satisfying experiences to viewers whether they're watching on 65" smart TVs or on a "mobile device on a train going through a tunnel" is always the end goal, and they explain how to strike that critical balance while always keeping QoE front of mind in this clip from Streaming Media Connect 2025.

02 Jul 2025

New Strategies for Reaching Gen Z Fans with Niche Sports on FAST

Fubo's Pamela Duckworth and Swerve Sports' Christy Tanner say it's time to throw out the old playbook and experiment with new niche sports and new engagement and programming strategies for reaching younger fans—and it all starts on social—as they recount their experience testing and measuring combat sports engagement on their FAST channels in this discussion with Ashling Digital's Michael Nagle from May's Streaming Media Connect.

30 Jun 2025

Analysis Paralysis: How to Manage the Streaming Data Deluge

When it comes to live stream monitoring and analytics, the problem is usually having too much data rather than not enough, along with identifying the key data points to pinpoint problems and optimize streams. NBCUniversal's Seb Emin and Warner Bros. Discovery's Subhrendu Sarkar explain how two major content providers keep analysis paralysis at bay in this discussion with Dillon Media Ventures' Rob Dillon at May's Streaming Media Connect.

27 Jun 2025

How to Market FAST Sports Content to New Audiences

Whether it's a lesser-known niche sport or a new FAST channel at risk of getting lost in a saturated market, getting attention is an uphill climb for FAST content providers trying to make a splash with sports, as HRM International Media's Robert Muzac and Swerve Sports' Christy Tanner affirm to moderator Michael Nagle in this clip from May's Streaming Media Connect. They suggest some sound content and marketing strategies for reaching new viewers and getting them to engage.

24 Jun 2025
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Innovation vs. Optimization in Streaming Delivery

While innovation is good at the outset of a transformation (such as analog to digital video), it can become counterproductive to building sustainable businesses. Continuous innovation means taking away resources from making existing technologies more scalable, resilient, and reliable—three traits that are critical to the success of something like a streaming platform.

19 May 2025

Which Is Better for Sports Production--More Cameras or More Ops?

Typical broadcast-level sports productions are massive, with dozens of cameras and operators all over the place, and dozens more people working in and around the production trucks. So how does one, independent producer make their content more like "the big league" when there isn't a dozen people to help?

13 May 2025

Doubling Down on Live Linear Programmatic Advertising

The problem of adjusting a live ad buy in linear has jumped over one more hurdle. Earlier this year, DirectTV Advertising announced that their satellite TV content can now be bought programmatically in real time. This means an advertiser can see when viewing is surging and double down to serve ads during key moments. This feature will be available for programming on ESPN, MLB Network, FS1, and the Tennis Channel.

22 Apr 2025

Live Sports Streaming, TVXRAY, and the Qvest for Personalization

At NAB 2025 I set out in search of one irrefutable, real-world example of true sports streaming personalization, an innovative and unique experience that might present a mass-media live sporting event on my screen as it appears on no one else's. I found a contender at the Qvest Engage booth.

15 Apr 2025
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Online Video Industry Announcements
Streaming Media Research

Revenue Opportunities for Weather-Related Streaming

Sponsored by: The Weather Company

24 Jan 2025

Current Trends in Ultra-Low Latency Interactive Live Streaming

Sponsored by: AMD

10 Dec 2024

Live-Streaming Technology Trends 2024

Sponsored by: Softvelum

18 Sep 2024

Media and Broadcast File-Transfer Workflow Challenges

Sponsored By: Signiant

09 Jun 2022
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