Wowza CEO Krish Kumar Talks Product Strategy, Enhanced Analytics, and AI for Encoding and Metadata

In November 2024, Wowza appointed Krish Kumar CEO. Understanding where Kumar plans to take Wowza is critical to all those whose businesses touch streaming video. To learn more about Krish and Wowza's future direction, contributing editor Jan Ozer interviewed him about ten days before NAB 2025.

Patent Attorney Gottfried Schüll Talks Via LA HEVC Patent Pool vs. Microsoft Infringement Suit

Three licensors of the Via LA HEVC Patent Pool (M&K Holdings, Gensquare, and Tagivan II) have filed a patent infringement suit against Microsoft in the Landgericht Duesseldorf court in Germany, alleging unlicensed use of High Efficiency Video Coding (HEVC) technology in several Microsoft products. In this interview with Streaming Learning Center's Jan Ozer, patent attorney Gottfried Schull, who is representing Via LA HEVC, discusses what's at issue in the lawsuit.

Q&A With Aarki CEO Aman Sareen: Programmatic’s iGaming Problem - App Hopping, ROAS, and Retention

Programmatic advertising is one of the most powerful tools in iGaming—but also one of the most challenging. Rising acquisition costs, limited tracking post-IDFA, and intense creative fatigue are just the start. In a space where traditional user acquisition is getting more expensive and less effective, iGaming marketers face a clear programmatic crossroads. Aarki CEO Aman Sareen discusses the ways that Aarki's latest report highlights how the most successful apps are adapting.

Relo Metrics Gets up to Speed with F1 Sponsorship

F1 is experiencing explosive commercial growth and attracting 100+ million weekly viewers. Sponsorship spend across F1 and its teams for the 2025 season is projected to reach more than $2.9 billion. Debuting at the Australian Grand Prix, Relo's Census platform enables brands, teams, and agencies to track sponsorship performance instantly and optimize investments mid-season.

Maximizing Content Value with Subtitles and Dubbing

AI-driven dubbing has recently gained attention as major platforms like Amazon Prime Video and YouTube roll out new tools designed to expand their content's global reach. Amazon is testing AI-assisted dubbing on licensed content, while YouTube has introduced auto-dubbing for thousands of channels. Both efforts reflect a growing belief that dubbing can help platforms engage new audiences—but the results so far have been mixed.

Number of Sports Channels Grows by 105% Since Middle of Last Year Per New Gracenote FAST Report

A new report on the state of FAST by Gracenote has found that the number of sports channels has grown by more than 105% since the middle of last year. Sports programming and the broad distribution strategies in FAST mean that audiences don't have far to look to find the content they want. Viewers can watch the NFL Channel, MLB Channel, and PGA Tour Channel on Pluto TV, Tubi, and The Roku Channel. These channels primarily showcase recaps, highlights, and sports-related programming.

Streaming Viewers Are Willing to Accept Ads, But Not If They're Paying for it, Tubi Finds

As more and more streamers pile into advertising led subscription services there are signs of a potential backlash among consumers with nearly 80% agreeing that if they're paying for a streaming service, they expect no ads at all. That's according to a new survey by Tubi, which also found that nearly half of Gen Z viewers found ads that seem misaligned with their own preferences to "significantly disrupt" their enjoyment of the streaming experience.

Finding the Elusive Viewer: A Q&A with Samsung Ads Head of Insights Justin Fromm

I spoke with Justin Fromm, Head of Insights, Samsung Ads recently about how Samsung as an OEM works with consumer data.

How to Move FAST Forward: Six Action Items for Free Streaming's Future

At Streaming Media Connect 2025 I moderated a session called "FAST Forward" with panelists from A+E, Fremantle, Plex, and Revry. We looked at how FAST platforms and providers can better serve their channel customers. Drawing on insights from the panel, here are six key action items to move our industry forward.

Outage at the Oscars: Producing Live Streams Is Harder Than it Looks

The Oscars were broadcast March 2nd on Disney-owned ABC and streamed on Hulu. However, the livestream was reportedly beset with problems.

The Future of Media and Entertainment Unveiled at NAB Show

AI, Sports, Streaming, Cloud Virtualization and the Creator Economy Take Center Stage

NPAW's Bruno Giner and ESHAP's Evan Shapiro Talk Better Data for Better Business Outcomes at Streaming Media Connect 2025

Streaming Media Connect 2025's featured a fascinating Keynote Fireside Chat featuring NPAW VP Sales Global | DXI Bruno Giner and Media Universe Cartographer Evan Shapiro. The discussion focused on the importance of data in the streaming industry and NPAW's strategic approach to it, emphasizing the need for democratization and unification of data across departments to improve business outcomes.

LLMs on Air: Gen AI Use Cases for News, Sports, and Entertainment

Streaming Media Connect 2025 featured a session on using generative AI in news, sports, and entertainment, moderated by Brian Ring of Ring Digital. The panel included industry veterans Andy Beach, Pete Scott, and Raffi Mamalian, who discussed the transformative potential of AI in media production. Key topics included the ethical use of AI, the challenges of AI dubbing, the future of personalized content, and more.

ICYMI: Streaming Media Connect February 2025

Streaming Media presented its 16th Connect virtual conference February 25-27, featuring speakers from YouTube, Meta, Amazon, Roku, Akamai, Google Cloud, Plex, DAZN, Fremantle, A+E, Vevo, Philo, Tubi, The Trade Desk, Sinclair, Vizio, Revry, and more, and session topics ranging from live streaming delivery and FAST infrastructure and monetization to app and UX to programmatic vs. direct advertising to CTV and the OS wars.

MainStreaming CEO Tassilo Raesig Talks Resilient Edge Delivery and Optimising QoS and QoE at Scale

In this interview, MainStreaming CEO Tassilo Raesig discusses the ongoing challenges facing global CDN services in their efforts to deliver broadcast-grade streams that meet client expectations for performance, scale, and monetisation. Raesig explains how MainStreaming's edge solutions work within ISP networks to create resilient infrastructure, optimise video delivery, and reduce network strain.

Challenges and Opportunities in the CTV Ecosystem: Evan Shapiro in Conversation With Matthew Henick of The Trade Desk

Kicking off the latest Streaming Media Connect, media universe cartographer Evan Shapiro sat down for an in-depth discussion about the challenges and opportunities of the CTV ecosystem with Matthew Henick of The Trade Desk. They discussed the importance of fairness, transparency, and user-centric strategies in the ad-supported streaming landscape, and they highlighted the need for better ad personalization, efficient ad inventory management, and the alignment of incentives to enhance the overall user experience and support premium content creation.

Meta's David Ronca Talks Benchmarking and Deploying AV1 in the Android Ecosystem

The arc of AV1 codec adoption at large-scale content owners has been long and complex, as Meta Senior Media Software Engineer David Ronca (who also spent 12 years developing encoding solutions at Netflix) knows as well as anyone. In this interview with Jan Ozer of Streaming Media and Streaming Learning Center, Ronca discusses the integration of AV1 into the Android ecosystem, focusing on the challenges and solutions for mobile devices. 

Sneak Preview: How to Leverage AI for Captioning and Localization

On Tuesday, February 25, Steve Vonder Haar of IntelliVid Research will moderate the Streaming Media Connect panel "How to Leverage AI for Captioning and Localization." The rapid evolution of AI has created vast new opportunities for content owners and creators to cost-effectively make their content accessible across more territories and to more audiences than ever before. The potential for this kind of technology as it proliferates is tremendous, since it makes it far cheaper and easier to customize a platform's content not only to a region but even to a specific group of users. But it also raises new ethical regulatory issues. As the tech leaps forward while the guardrails slowly take shape, how can content owners balance the opportunities and concerns to maximize the promise of AI for captioning, translation, and localization? Confirmed panelists include experts from Google Cloud, Vevo, Interra Systems, and MultiChoice Group Company.

Sneak Preview: How to Meet the Challenges of New Codec Adoption and Deployment

On Wednesday, February 26, digital video expert Jan Ozer will moderate the Streaming Media Connect panel "How to Meet the Challenges of New Codec Adoption and Deployment." Many of us want to see new codecs such as AV1 and VVC/H.266 succeed rapidly and bring the efficiencies and savings they were designed to deliver, but the reality is more complex. Codec adoption doesn't just depend on innovation; it's a marathon involving hardware readiness, market penetration, and achieving a 30% device compatibility threshold. This panel assembles transcoding experts from Evolution, Radiant Media Player, United Cloud, and AOM.

Netflix Turns to Vodcasts and Creators to Keep Audiences Plugged In

Netflix views video podcasts as an inexpensive way to expand and diversify content, increase ads revenue, and boost engagement--in particular to stem churn between series. In doing so, the streamer is taking a leaf out of the YouTube playbook, including tapping creators to create new formats or simply port existing shows to its platform.