AEG Uses Amazon Web Services to Create Cloud Live Video Workflow

Online broadcast services company AEG Digital Media announced that it has created a fully end-to-end workflow for live video using Amazon Web Services (AWS). The solution involves starting with AEG's Online Broadcast Center for satellite signal acquisition, then using AEG's global private fiber network to stream video to AWS. By using AWS for live video, AEG says its customers gain flexibility, scalability, and cost savings.

AEG's Online Broadcast Center is located in Los Angeles, and that's the starting point for the live cloud workflow. AEG customers will then be able to connect to AWS' global regions. While the solution is for live broadcast, customers will be able to transition content to video-on-demand files. Simplifying the live workflow, AEG will provide a virtual broadcast transport layer with AWS, one that works for special events and live linear channels. By doing so, AEG says customers won't need to coordinate their broadcasts with multiple third-party services.

"AEGDM’s expertise in signal acquisition, coupled with its use of Amazon Web Services’ cloud platform, further enables broadcasters to virtualize their online broadcast centers by leveraging the power of the cloud, while simultaneously increasing their business agility,” says Mark Ramberg, head of global digital media business strategy for Amazon Web Services.

AEG is showing the live workflow solution at the IBC exhibition in Amsterdam.