Pacnet Sees Huge Broadband Growth Coming to Asia

Telecommunications company Pacnet led a presentation at the recent Content Deliver Summit in New York City to talk about growth in Asia. Jon Vestal, the company's vice president of CDN services, began by introducing Pacnet:

"Pacnet is an Asian carrier, which means we are dealing with massive number of languages, cultures, geographic distances, and it introduces some unique challenges to the delivery aspect of the CDN," said Vestal.

The region is underserved by broadband, Vestal notes, which makes it overdue for strong growth. Getting there will take careful planning.

"Asia represents roughly 60 percent of the world's population, but we're less than 40 percent of the broadband subscriber base across the globe," said Vestal. "There's a large number of users that do not have internet access today and the room for growth in that market is outpaced anywhere else in the world. How do we get there is the question that we have to look at. There's initiatives that are happening within individual markets that are helping to grow and expand that. You have places like China and India that represent the majority of the user base: 2 billion plus in those two markets alone that are again underserved both in capacity to the end-user and to the consumer of the content, but also by CDNs and content providers who can actually deliver and provide services to those individual markets."

Watch the video before for Vestal's full presentation and download a PDF copy of his slides.

How Pacnet Is Accelerating Content Delivery in Asia

Asia hosts one of the fastest growing Internet populations in the world, and one that is consuming and producing an increasing amount of digital content. This presentation will discuss the key trends in this market and share Pacnet's strategy to accelerate content delivery across this diverse region through deployment of CDN technology. They will also focus on the need for a true OpenCDN federation in which members operate in the geographies in which they are strong and can rely on partners with similar strengths in other regions to offer a powerful and consistent global service to customers.

Jon Vestal, VP, CDN Services, Pacnet