Biographical Information
Philip Inghelbrecht
CEO and founder of Tatari
Articles for Philip Inghelbrecht
Ozempic for the Cable Industry: From Fat to Skinny Bundles
24 Oct 2024
Philip Inghelbrecht, CEO and founder of Tatari, has closely watched the carriage deals in the cable space and the disruption that streaming continues to cause. Despite the momentum for so-called "skinny bundles," which may placate streaming subscribers and stop the loss of cable subscribers, he discusses why advertisers need to track this evolution and carefully adjust their strategies.