Biographical Information
Steve Mack
Principal
206.323.4973
Steve Mack has spent the last eight years at the forefront of the streaming media industry. He is a partner at LUX Media, a firm specializing in all areas of streaming media, including large-scale live event production, a/v production, authoring, encoding, hardware and software implementation, training, original music composition, and script writing.
An accomplished author, Steve wrote The Streaming Media Bible for Hungry Minds (published Spring 2002) and wrote an article for the 1999 Wiley and SonsEncyclopedia of Electrical and Electronics Engineering entitled Broadcasting on the Internet. He has a monthly column in Streaming Magazine and regularly contributes to various web publications.
Steve has produced some of the largest and most prestigious Internet broadcasts, including U2 live from Notre Dame (Yahoo Internet Magazine's "Top of the Net for 2001"), the Rolling Stones Bridges to Babylon tour, Elton Johns Oscar Party, the WOMAD festival, Bumbershoot, the Tibetan Freedom Festivals, The New York Digital Club Festivals, the MTV Europe Awards, President Clintons Inaugural address, and the first ever public live Internet broadcast of a Seattle Mariners game in 1995.
Steve is a popular and sought-after public speaker, having has presented and given workshops at the National Association of Broadcasters, Internet World, the the RealConference, Streaming Media East and West, and South by Southwest. He also chaired the Internet Audio Workshop at the 105th Audio Engineering Society conference in September 1998.
Previously at RealNetworks for five years (http://www.real.com) as Executive Producer of New Programming and Special Events, Steve worked with high-profile customers and partners to create cutting-edge programming and presentations. Prior to this, Steve managed the RealNetworks Media Lab, where he oversaw an the intricate team composing responsible for the majority of content created for the RealNetworks web sites.
Steve is a member of the Audio Engineering Society and on the board of the International Webcasting Organization. He is also on the board of advisors for Rock & Roar, a non-profit organization dedicated to raising awareness of endangered species through cutting edge new media presentations. He volunteers for the Northwest Environment Watch, a non-profit organization dedicated to a sustainable economy in the Pacific Northwest, and in his spare time maintains the Harry Shearer web site.
Before his current career at RealNetworks in streaming media, Steve was a professional musician traveling the world and releasing five albums worth of material with critically acclaimed Irish rock group That Petrol Emotion. During this time he built, owned, and operated Bang Bang Studios in London, England, a commercial 24-track recording studio where he produced and engineered hundreds of releases. He is still active in the music industry as a producer/engineer and solo performer.As a former professional musician, Steve traveled the world and released five albums worth of material with critically acclaimed rock group That Petrol Emotion. He is still active in the music industry.
Articles for Steve Mack
Podcasting Grows Up at PNME 2007
09 Oct 2007
The most recent Podcast and New Media Expo show succeeds based on an understanding of its attendees' needs (free wireless, anyone?) and lively and open discussion of everything from audience numbers to business models.
Tues., Oct. 9, by Steve Mack
Review: Apple iPhone
20 Jul 2007
It's by no means perfect, but it comes darned close. In addition to its much-touted design, touchscreen, and visual voicemail, the iPhone is a surprisingly good video player, complete with access to YouTube clips.
Fri., July 20, by Steve Mack
Analyzing Streaming Media Server Log Files
24 May 2007
Given the number of streaming media providers out there, you'd think there would be a big market for tools that analyze server log files. Think again. Sawmill and AWStats are two of the only ones; here's a look at both of them.
Fri., May 25, by Steve Mack
Streaming Media East 2007: Keynote Sheds More Light on Silverlight
15 May 2007
Microsoft's Sean Alexander showed off Silverlight and the Expression Studio suite, and even the skeptics at Streaming Media East seemed cautiously optimistic that Microsoft is now fully focused on the media space.
Tues., May 15, by Steve Mack
Review: ViewCast Niagara GoStream
26 Apr 2007
If you’re looking for a compact, portable, reliable webcasting unit, you should seriously consider the GoStream. It’s tough enough to take whatever you can throw at it, and very attractive at its price point. It’s got a few weak spots,but it’s as idiot- and bulletproof as can be.Fri., April 26, by Steve Mack
Review: Sunnyside Software RayCaster 1.6
29 Aug 2006
Despite some minor shortcomings, RayCaster 1.6 webcasting software offers plenty of functionality and an intuitive user interface, though its FireWire-only input means it puts a significant drain on CPU resources, especially on machines with only the minimum system requirements.
Tues., Aug. 29, by Steve Mack
Adobe Looks to Future at Flashforward Conference
01 Mar 2006
Adobe's keynote did more than set the minds of the Macromedia faithful at ease. There’s plenty for Flash developers to be excited about, including one project—code-named Apollo—that could free them from the constraints of the Internet browser altogether.
by Steve Mack
Successful Webcast Ingredients
06 Sep 2005
Ready for live Webcasting? Here, a streaming media leader walks you through the steps.
Review: NewTek TriCaster
22 Jun 2005
NewTek has put together an incredibly powerful little package at an almost unbelievable price point. The live switching alone is probably worth the price of admission, but when you throw in video capture and editing, you’ve got an incredibly useful tool at your disposal.
Review: ViewCast Osprey-300 and SimulStream
16 Mar 2005
The Osprey-300 combines analog and FireWire functionality, while SimulStream lets the card encode and Webcast to multiple applications from a single stream.
9/13/02 - Windows Media 9 Series Beta: Technical Review
13 Sep 2002
The long awaited release from Microsoft’s Windows Media Group, code named Corona, has finally appeared in a beta version. Now dubbed Windows Media 9 Series, it is the first comprehensive platform review in four years.