Biographical Information
Andy Plesser
Executive Producer and Founder, Beet.TV
Andy began his love affair with filmmaking in high school when he directed films about teenage life. After studying filmmaking in college, he became an Associate Producer at CBS TV. Following his work in television, he entered the public relations business, working for several firms before forming his own in 1992.
His firm, Plesser Holland Associates, has a variety of clients, including CBS Interactive, CNET.com, and various universities.
Although Andy remains a principal of the PR firm, Beet.TV operates separately with its own staff and resources. Beet.TV is not a platform to publicize the public relations firm’s clients, but client interviews may be featured and fully disclosed in the post when the subject matter is editorially relevant.
Andy was named a Streaming Media All-Star in 2010.
Articles for Andy Plesser
With Original Content, Yahoo Is Becoming a Video Platform
17 Jul 2013
Once known solely for search, Yahoo is responsible for some of the web's biggest shows and is becoming a major online video destination.
Streaming Media East: Ustream Turns Live Video Into Linear Feeds
24 May 2013
Ustream isn't just about live video anymore. Customers like Cisco, Dell, and Sony are repurposing live events on linear channels.
Zeebox to Launch Second-Screen Synched Ad Platform
17 Dec 2012
Zeebox will let advertisers create second-screen ads synched to broadcast content, but first it needed to make a search engine for live TV.
Rolling Stones: Let's Spend the Night Together with Online Event
12 Dec 2012
In news as sweet as brown sugar, Neulion announces a pay-per-view live stream of the Rolling Stones anniversary concert with DVR features.
Windows 8 Brings a More Immersive Video Environment: Microsoft
03 Oct 2012
The launch of Windows 8 is almost here, and the radically different operating system promises new opportunities for video creators and advertisers.
Adobe to Integrate MPEG DASH Across Entire Lineup
24 Sep 2012
While declining to provide a timeline, an Adobe representative says the company will integrate DASH from its players to its servers.
Microsoft Declares Commitment to the MPEG DASH Standard
19 Sep 2012
Microsoft will help grow the adoption of DASH by integrating it into Azure Media Services, it said at IBC.
MPEG DASH Use is Blossoming, Says Akamai
17 Sep 2012
Use of the adaptive streaming standard is mandated in Europe, just one of the reasons why it's seeing quick adoption by the industry.
Zeebox Launching in U.S. this Month, Probably with Comcast
14 Sep 2012
The popular U.K. second screen app is definitely coming to the United States this month. Sources say it will partner with Comcast, although the company is keeping mum.
Apple is Lining Up a Sneak Attack on Television, Says Brightcove
01 Aug 2012
Using AirPlay technology and dual-screen apps, Apple will create a new television experience that works any set -- all driven by the iPad.
Apple Set to Revolutionize Smart TV Market, Predicts Analyst
19 Dec 2011
Far from a fizzle, an Apple TV could be just what the connected TV market needs to take off. It's all about the content, says one analyst.
TubeMogul: Pre-roll Video Ad Sales on Exchanges Are Booming
30 Nov 2011
The company finds 35 percent month-over-month growth in the industry, says TubeMogul's senior director of marketing.
Mid-roll Ads Perform Better than Pre-roll, Says Vindico
25 Oct 2011
A study of millions of video impressions finds that mid-roll ads have higher completion rates that even pre-roll ads.
AOL Announces 15 Original Web Shows; Works with Jennifer Lopez
05 Oct 2011
In this video interview, Ran Harnevo explains AOL's investment in original programming and tells what viewers the company is targeting.
Online Video Viewers Will Accept More Ads, Says Study
18 Aug 2011
It's good news for the online video industry, but bad news for the average viewer: a FreeWheel study finds that longform video viewers will tolerate multiple ad breaks.
DBG Offers Turnkey Syndication for Content Creators
12 Aug 2011
In this video interview, hear how DBG has taken its internal syndication platform and opened it up to both large and small publishers.
IAWTV Announces Web Video Awards for CES
10 Jun 2011
After parting with the Streamy Awards in November, the IAWTV has finally announced its own online video awards show.
Ad Rates Up 125% for Premium Video, Says Adap.tv
08 Jun 2011
Advertisers are desperate to get their ads shown on premium online video. Competition for good spots is so strong that ad rates are skyrocketing.
Online Video Actually Driving TV Viewing, Says CBS Interactive
01 Jun 2011
The conventional wisdom is wrong: putting "catch-up" programs online actually increases overall TV viewing.
Wall Street Journal Embraces Live Video
31 May 2011
The Wall Street Journal finds value in both the audience generated by live streaming and the processof putting together two daily online-only video newscasts
The Future of Journalism Is Ubiquitous Video
23 May 2011
Video is going to take a leading role in online journalism. That's the prediction of Craig Duff, the multimedia editor for Time.com.
Cloud Services Give Limelight a Revenue Boost
18 May 2011
A diversification into cloud services and mobile distribution has led to profit growth for Limelight. In this video from Streaming Media East, Limelight's VP Paul Alfieri talks about the changes.
Microsoft Meets Apple iOS with Comcast App
16 May 2011
The new Comcast xFinity app streams video to iPads and iPhones using Microsoft media components. Learn about the integration in this video report from Streaming Media East.
More Than 300,000 Viewed Obama's Bin Laden Announcement on MSNBC
05 May 2011
President Obama's surprise announcement about the killing of Osama Bin Laden late Sunday night drew huge numbers for a non-work hours event, and pointed at the value of online video even in cable-connected homes
Qik Helps Skype Deliver Asynchronous and Synchronous Video
02 May 2011
Qik also announced last week that its mobile app now works on both iOS and Android
Adobe Flash Media Server to Deliver to iPad and Other iOS Devices
14 Apr 2011
Adobe's Kevin Towes talks about changes to Flash Media Server that will soon make it possible for it to deliver live videos to iPad, iPhone, Android, and smart TVs
Akamai: Half of Premium Video to Be Viewed on Devices in 3 Years
05 Apr 2011
The move to connected devices for entertainment options will happen faster than many would have predicted, claims a strategist from Akamai.
Aspera Moves Giant Files for iTunes, Netflix, Amazon, and Hulu
25 Mar 2011
In this video, the company's president and co-founder explains how Aspera is driving greater efficiency for Hollywood studios and major online video sites.
Livestream Intros the Cube, "Smart" Verizon 4G and Wi-Fi Device
11 Mar 2011
With the Cube and Verizon 4G service, broadcasters can stream directly to a Livestream channel with no computer needed. Watch these videos to see the Cube in action.
New KIT Digital Outpaces Competition
10 Mar 2011
With its recent acquisitions of KickApps, Kyte, and Kewego, KIT Digital says it now offers a collection of services that let it leapfrog the competition. Find out why in this video interview.
YouTube Buys Next New Networks
08 Mar 2011
Long a rumor, YouTube has purchased Next New Networks in its first significant acquisition of a content creation company.
CBS News Grows Online with Live Video
18 Feb 2011
CBSNews.com has been finding an audience online by highlighting live video and working with popular live portal sites. Watch this interview to learn the secrets behinds the strategy.
Video Transcription Start-up SpeakerText Gets Angel Funding
10 Feb 2011
SpeakerText, a start-up that delivers video transcriptions via crowdsourcing, has received angel round funding from Mitch Kapor and others.
Dailymotion Now Streaming Live News from Al Jazeera, BBC, and Bloomberg
31 Jan 2011
Dailymotion has integrated with news portal Livestation to deliver live streams from Al Jazeera, Bloomberg, the BBC, France 24, the United Nations, and NASA.
CES: Yahoo! Connected TV to Provide "Broadcast Interactivity"
10 Jan 2011
Connected televisions, which can stream online content with no set-top box required, were one of the hot areas at this year's CES. In this video, a Yahoo! VP explains his company's new interactive features.
Video: Cisco Expects 12 Billion Connected Devices by 2014
08 Jan 2011
At CES, Cisco's director of video solutions talks about the company's new Videoscape offering and its aim to deliver video to as many connected TVs and devices as possible
Video: Boxee Set to Provide Hulu and Netflix Soon
08 Jan 2011
Boxee CEO Avner Ronen talks Hulu, Netflix, CBS, Vudu and more at CES 2011
Video: MSNBC Reaches Out to New Audiences with Mobile Initiative
07 Jan 2011
MSNBC Digital Network Charles Tillinghast talks mobile devices, younger audiences, apps, and HTML5 at CES 2011
Video Ad Viewing Up 25% Since June, Says comScore
28 Dec 2010
Online video ads now account for 15% of all ads viewed on the web, up from 12% earlier this year, according to the metrics firm
MTV Plans Original Video Programming for Mobile Devices
21 Dec 2010
Will the growth of mobile devices lead to the growth of content created just for mobile? In this video from Beet.TV, learn why MTV is bringing back the 'mobisode.'
Blip.tv Replaces Flash with HTML5 Player
20 Dec 2010
In the online video format battle, Blip.tv is siding with HTML5. Justin Day of Blip.tv explains the reasons for the decision in this Beet.TV video interview.
W3C's Le Hagaret Says Developers Are Finding Better Performance with WebM
06 Dec 2010
The head of the W3C's video standards group cites community "sentiment" finding that WebM outperforms Ogg in terms of "bandwidth and quality"
BBC Worldwide Developing Richer Content Verticals
01 Dec 2010
By focusing on specific content verticals like travel, BBC Worldwide is looking to continue to grow its footprint outside the UK
Akamai: Video Apps Offer Advantages Over Traditional Streaming
22 Nov 2010
Video apps offer bandwidth and security benefits, says Akamai president David Kenny, but don't mean the death of streaming
Google TV in Action
19 Nov 2010
Product manager Salahudding Choudhary offers up a demo of how Google TV facilitates searching of broadcast and web programming
The BBC iPlayer Is Going Global
16 Nov 2010
After years of U.K. exclusivity, the BBC iPlayer will soon be available to viewers worldwide. In this video from Beet.TV, BBC Worldwide's digital director explains how it will be different than the U.K. version.
Adobe: "The Web is Ready for HTML5"
11 Nov 2010
Adobe's Kevin Towes says the company embraces the notion of a web where HTML5 and Flash both have their places.
Will Microsoft Become the Dominant Player in the TV Business?
09 Nov 2010
Forrester Research's James McQuivey says that might be the case in this video interview conducted by Beet.TV at Streaming Media West