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Biographical Information

Mark Alamares

CEO, Mobeon

Mark Alamares’ three-decade journey in the digital space spans from mobile communications and software development to virtual production, establishing him as an innovator at the intersection of technology and business transformation. His unique blend of video game development expertise and strategic business acumen drives the creation of new experiences that revolutionize how organizations operate and engage with their audiences. As both a hands-on developer and consultant, Alamares guides companies through digital transformation, implementing creative solutions across healthcare, manufacturing, media, entertainment, and education sectors that deliver impact and value.

Articles for Mark Alamares

The Impact of Spatial Social Computing: How the InSpaze App and Vision Pro Are Inadvertently Reshaping Digital Connection for Business and Enterprise

In an era when digital connections and social media often feel impersonal, the emergence of spatial social computing through platforms like Apple Vision Pro and the inSpaze app marks a pivotal shift in how we interact online. While AR/VR headset and smart glass adoption remains relatively low, these technologies are opening new possibilities for creating meaningful social and business connections across physical borders. 

VR and the Future of Live Streaming

Mobeon CEO Mark Alamares discusses how the gaming industry is influencing live streaming production, particularly in the VR/AR/MR/XR space, and the trend toward virtual production and the rise of virtual talent in this clip from Streaming Media Connect 2021.

Virtual Idols: YouTube's Next Generation Stars Are Made, Not Born

Thanks to affordable real-time motion capture software, virtual characters are gaining fans on YouTube. Before long, they'll find a place in the enterprise.

Volumetric Capture and Streaming Will Take Us Beyond 360 Video

It's the difference between looking at an image and stepping into it. Volumetric video solves the problems of 360, and has real applications in the enterprise.

AI Will Soon Bring Huge Changes to Live Video Production

The industry has barely scratched the surface on how artificial intelligence can be used. In the next few years, look for AI to automate mundane areas of live streaming.

360° VR Live-Streaming Workflow

To help VR content creators contend with the deluge of information and product announcements, this article will focus on VR streaming workflows and toolkits that have worked well together in various VR/360 productions I've done.

Catch the Buzz: Drone Racing Is the Next Frontier for Sports

Drone racing is the latest esport moving from hobbists to mass appeal. Fast-paced events are help around the world, but live streaming remains an obstacle.

Learn Why Mixed Reality Studios Are the Future of Live Streaming

The rush is on to create mixed reality studios capable of creating immersive experiences that merge the real with the virtual. Here's how they operate.

Shunned Media Professionals Ask, "O Apple, Where Art Thou?"

Apple hardware was once the standard for video and design professionals. But Apple has abandoned that market, and there's no reason to hope for a change in direction.

$10K Buys a Mobile System for Interactive Streaming and Live VR

Costs are coming down and so are sizes. It's now possible to create a backpack-sized, completely mobile live video production system for around $10,000.

What Online Broadcasters Can Learn From Video Game Streamers

Gamers attract viewers by the millions to their live streams. Enterprise could learn a lot about entertaining fans and creating regular, monetizable content.

Enhancing Live Streaming with Mixed Reality

Mixed reality, a combination of augmented reality and virtual reality, offers new possibilities for connecting with audiences

VR Reality Check: Challenges to Widespread Consumer Adoption

VR remains a niche market, but it's a growing one with huge potential. Here are the latest developments and what it means to adoption in the live production and streaming world.