Biographical Information

Articles for Ankur Patel

Boosting Ad Fill Rates with Advanced Ad Prefetching: A Solution Overview

In the fast-paced world of digital advertising, optimizing the delivery of ads is critical to maintaining user engagement and maximizing revenue. When dealing with high-traffic volumes, the risk of missed ad insertions due to server overload or request throttling becomes a real challenge. Enter advanced Ad prefetching, a proactive approach designed to streamline ad insertion and improve ad fill rates during live streaming.

AI and Machine Learning Push Video Quality to New Heights

Artificial intelligence and machine learning, along with deep learning and neural networks, are solving OTT challenges from encoding quality to closed captioning.