Biographical Information

Brad Altfest

Managing Director, Media & Entertainment at Agora

Articles for Brad Altfest

Why Engagement Capabilities Will Define The Future of Media and Entertainment

Heading into 2024, new engagement-focused offerings that move beyond ads to unlock new revenue opportunities will be a crucial element in expanding free, ad-supported TV (FAST) channels. Players in the media and entertainment industry that can successfully introduce creative features and gain viewers' active involvement in content stand to benefit tremendously.

Netflix and the Challenges of Live Streaming

Brad Altfest of Agora discusses Netflix's move into live sports streaming and the challenges they and other established platforms face in managing large-scale live-streaming events.