February 12, 2025
Online Video News
Sneak Preview: FAST Forward - How FAST Platform and Infrastructure Providers Can Better Serve the Market
10 Feb 2025
On Thursday, February 27, leading industry consultant Brian Ring will moderate the Streaming Media Connect panel "FAST Forward: How FAST Platform and Infrastructure Providers Can Better Serve the Market." As with any other type of streaming delivery, FAST needs to "just work" to support publishers' monetization goals, but that's nowhere as simple as it sounds. This panel examines essential infrastructure challenges and key emerging strategies for better FAST delivery. Join us to learn about manifest manipulation vs. encoded playout; optimizing and maximizing "Be Right Back" slots as in-house inventory; using GenAI to program the channel; solving the context/genre madness with LLMs and captions; advanced graphics for background, tune-in, and monetization; QR code execution, a must-have skillset; and how to execute picture-in-picture content programming. Confirmed panelists include experts from A+E, Plex, Revry, and Freemantle.
How Brands are Transforming TV Content in 2025 - A Q&A With Joe Perello of Props
05 Feb 2025
With a potential TikTok ban still looming and platforms competing for relevance, one big question looms for brands: where should their content go next? Joe Perello, founder and CEO of Props, believes brand content will break free from mobile and desktop confines to take over connected TV as the next big stage. In this Q&A, Joe discusses how brands can redefine success by creating engaging, trust-driven content that works in the living room.
Blog
The CTV Honeymoon Isn’t Over: A Path to Renewed Growth
04 Feb 2025
Connected TV advertising has been the darling of the ad industry in recent years. However, recent forecasts indicate a slowdown in spending growth. By 2028, year-over-year spending growth will move into the single-digit territory. But the honeymoon doesn't have to be over. Nicole Scaglione of PubMatic looks at the current headwinds facing CTV advertising and several key areas where realignment could jumpstart growth again.
Why Your Desire for Free TV Could Cost You
04 Feb 2025
As more users turn to unauthorized streaming sites to bypass subscription paywalls, cybercriminals are exploiting this demand through deceptive tactics. From malware-laden downloads disguised as media players to fake CAPTCHA verifications that silently execute malicious scripts, these attacks turn unsuspecting viewers into easy targets. This article, written by lead cybersecurity analyst Josh Taylor at Fortra, breaks down how these schemes work, their impact on users and the streaming industry, and steps media companies can take to protect their platforms and viewers from evolving threats.
Industry News
nanoStreamReady Partner Program: A Network for Reliable Real-Time Video Streaming
Introducing nanoStreamReady: A partner program certifying product compatibility for seamless, reliable interactive real-time video streaming.
Cloudinary Unveils AI Vision, its Latest Advancement for Smarter, Safer Image Management
Cloudinary launches AI Vision to bring smarter, safer media management to its intelligent DAM; expands its practical generative AI capabilities with new and enhanced features for even more precise and dynamic image transformations.
Talkie Fiber Expands Watchie TV with New ISP Partner, Sigma WIFI
Maryland, USA – February 10th, 2025 – Since its launch in November 2024, Watchie TV, Talkie Fiber’s Free Ad-Supported Streaming TV (FAST) service, has been gaining traction across Maryland. The platform continues to grow its audience and attract new ISP a
Telycam Ships Highly Anticipated Explore PTZ Camera for Broadcast AV
New 4K camera combines a 1” sensor and advanced Phase-Detection Auto-Focus with exceptionally flexible connectivity
Sky Link TV Launches New Streaming Platform with Bitcentral’s ViewNexa®
Award-winning ViewNexa empowers Sky Link TV to elevate streaming experiences for Chinese American viewers.
Harmonic Video Streaming Solutions Now Qualified on Akamai Cloud
Collaboration Qualifies Two Harmonic Video Streaming Solutions, VOS360 Media and VOS360 Ad SaaS, on Akamai Cloud