July 01, 2024

Short Cuts

Are Streaming Workflows Going 100% Cloud?

Cloud streaming workflows and infrastructure seemed like the wave of the future 5 years ago, due to the rapid growth of cloud technology, their evident advantages in scalability, and economies of scale, and accelerated adoption during the height of the pandemic. Today, streaming's cloudward progression seems like all but a foregone conclusion-though opinions vary on whether that hypothesis holds for certain live and VOD workflows, as well as productions with essential on-prem components-as this discussion involving key cloud practitioners from Endeavor Streaming, Grabyo, TMT Insights, and LiveX at Streaming Media NYC reveals.

How DAZN Monetizes Premium Live Sports Streams

Even as a leading global disruptor in premium sports rights acquisition and content delivery, DAZN must contend with the practical realities of serving customers in a broader sports streaming marketplace, and advertising and monetization strategy is inevitably more complicated than placing 15s and 30s and positioning branded integrations and the like, says DAZN Global CRO and President USA Walker Jacobs. Customization, fanbase-building, and more factor into the monetization equation, as Jacobs tells Reality Software's Nadine Krefetz in this candid fireside chat from Streaming Media NYC 2024.

Industry News

Amagi Strengthens its European Presence With the Inauguration of a New Office in Poland

Amagi, a leading global provider of cloud-based SaaS technology for broadcast and Connected TV (CTV), is focusing on engaging with the vibrant young technology talent in Poland as it inaugurates a new office in the bustling center of Lódz.

Amagi Selected as Lionsgate's FAST Playout and Delivery Partner

Amagi, the leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), today announced that after rigorous testing of multiple vendors, Lionsgate has chosen Amagi to be its partner for FAST playout and deliveries globally.

Passes selects the Bitmovin Player and Analytics to empower creators to deliver high-quality streams, protect content

Passes is using Bitmovin's Player and Analytics so creators can deliver more high-quality streams with the added benefit of Digital Rights Management to protect creators' unique content. The Bitmovin Player offers DRM on the most extensive range of device

44p Selects Harmonic for Efficient UHD Playout, Media Processing and Distribution

SAN JOSE, Calif. — June 26, 2024 — Harmonic (NASDAQ: HLIT) today announced that 44p, a Germany-based media production company, is elevating its UHD playout, media processing and distribution with Harmonic’s XOS Advanced Media Processor. Leveraging the XOS