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January 20, 2025

Online Video News

2025 Predictions for Ad-Supported Streaming

The start of a new year is nothing without everyone making predictions, so here are a few that apply to the advertising industry. Advertising in streaming is doing pretty well when we compare it to following ad dollars that have left linear.

Short Cuts

Streamers Take Measure of Nielsen's Integration of First-Party Data

In November, the Media Rating Council approved Nielsen's integration of first-party live streaming data into its national panel-based TV measurement, an approach first deployed with Amazon's Thursday Night Football with the promise of "persons-level granularity" for live stream ratings. As it moves beyond Amazon, how will the rest of the streaming world and its advertisers react? Warner Bros. Discovery's Dan Trotta, Vevo's Natasha Potashnik, and Revry's Damian Pelliccione share their thoughts with Advertiser Perceptions' Erin Firneno in this timely clip from Streaming Media Connect 2024.

Blog

OLI: Your AI-Powered Guide to the 2024 Paris Olympics

Hello, sports fans! I'm OLI, your AI-powered guide to the 2024 Paris Olympics & Paralympics coverage. With thousands of hours of programming across various channels, it could be overwhelming to keep track of everything. That's where I come in, OLI, an AI agent, stepping in to change the way we experienced the Games.

Industry News

Cloudinary Named a Visionary in 2024 Gartner® Magic Quadrant™ for Digital Asset Management Platforms

Cloudinary’s Intelligent, Composable DAM Leverages AI to Empower Technical and Business Teams, Accelerate Launch Cycles and Greatly Reduce Asset Related Costs

Witbe Joins the Digital TV Group to Share Video Monitoring Expertise with Leading UK Providers

Company’s Award-Winning Automated Testing and Monitoring Technology Used by Video Service Providers Worldwide, Including Fellow DTG Members

10 Years of Premium Real-Time Streaming for iGaming Operators: nanocosmos Celebrates Milestone at ICE 2025 in Barcelona, January 20–22

In 2025, nanocosmos, pioneers of ultra-low-latency streaming for global business customers, celebrates a decade of innovation. Their solution, nanoStream Cloud, marks 10 years of tackling the unique challenges of streaming in iGaming. Managing Partner Chr

Magewell Unveils Q-SYS Plugins for Pro Convert NDI® Encoders and Decoders

New Q-SYS Certified plugins seamlessly integrate Magewell’s robust IP conversion devices into the Q-SYS Ecosystem