March 03, 2025

Online Video News

Challenges and Opportunities in the CTV Ecosystem: Evan Shapiro in Conversation With Matthew Henick of The Trade Desk

Kicking off the latest Streaming Media Connect, media universe cartographer Evan Shapiro sat down for an in-depth discussion about the challenges and opportunities of the CTV ecosystem with Matthew Henick of The Trade Desk. They discussed the importance of fairness, transparency, and user-centric strategies in the ad-supported streaming landscape, and they highlighted the need for better ad personalization, efficient ad inventory management, and the alignment of incentives to enhance the overall user experience and support premium content creation.

MainStreaming CEO Tassilo Raesig Talks Resilient Edge Delivery and Optimising QoS and QoE at Scale

In this interview, MainStreaming CEO Tassilo Raesig discusses the ongoing challenges facing global CDN services in their efforts to deliver broadcast-grade streams that meet client expectations for performance, scale, and monetisation. Raesig explains how MainStreaming's edge solutions work within ISP networks to create resilient infrastructure, optimise video delivery, and reduce network strain.

LLMs on Air: Gen AI Use Cases for News, Sports, and Entertainment

Streaming Media Connect 2025 featured a session on using generative AI in news, sports, and entertainment, moderated by Brian Ring of Ring Digital. The panel included industry veterans Andy Beach, Pete Scott, and Raffi Mamalian, who discussed the transformative potential of AI in media production. Key topics included the ethical use of AI, the challenges of AI dubbing, the future of personalized content, and more.

Blog

Sailing the Seven “Cs” of CTV 2.0

Eric Hoffert, Chief Technology Officer of Kargo, lays out seven elements of CTV 2.0, which is coming up fast - but many brands and media companies aren't prepared. While CTV 1.0 was about targeting audiences using linear creative, CTV 2.0 is about leaning into the varied capabilities of a digital screen within the context of a multichannel campaign. Hoffert has "Seven C's" that brands and media companies must consider for CTV 2.0 to take off.

Industry News

World One TV Partners with FAST Channels TV to Launch World One TV, a New Ad-Supported Streaming Channel Showcasing diverse, culturally rich films, documentaries, and series that celebrate underrepresented voices and connect global audiences through power

World One TV, the creative force behind WorldOneTV.com (Subscription Streaming Service), is excited to announce its collaboration with FAST Channels TV to introduce their latest venture, a FAST (Free Ad-Supported Streaming TV) channel, to audiences worldw

ThinkAnalytics Launches ThinkMediaAI: the First Unified AI Platform for Increased Viewer Engagement, Monetization and Advertising

ThinkAnalytics, the global leader in video content discovery and personalization, today launched ThinkMediaAI, the video industry’s first unified AI powered platform to encompass content monetization, contextual advertising, content curation and content b

MwareTV unveils Lightning 3.0 support for award-winning App Builder at Mobile World Congress

• Lightning 3.0 supports SmartTVs, Linux Set-top boxes, and browser-based devices, providing high performance apps on par with Android TV • It delivers ultra-responsive user interfaces for remote actions, smooth animations, and seamless page transitions

CJC Networks Partners with FAST Channels TV to Expand CJC Networks and TheGrid Network

CJC Networks, the creative force behind CJC Networks and TheGrid Network, is proud to announce its strategic partnership with FAST Channels TV. This collaboration brings CJC Networks and TheGrid Network to the FAST channel lineup, delivering a curated sel

Telycam Introduces Feature-Packed Vision+ 4KZ Box Camera

New 4K camera brings the stunning visual quality and flexible connectivity of Telycam’s highly regarded PTZ cameras to a fixed-position form factor

MediaKind announces MK.IO video SaaS availability in AWS Marketplace

MediaKind announces a major milestone in making premium live streaming more accessible than ever. MK.IO, its cutting-edge video SaaS, is now available in AWS Marketplace, following its recent expansion on AWS’s global infrastructure.