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Digitalsmiths Announces New Mood-Based Video Content Discovery Feature

Mood-­Based Recommendations Joins Personalized Search, Recommendations, Browsing and Social Popularity on Digitalsmiths Seamless Discovery Platform

DURHAM, N.C.(21 Jun 2012)

 

Digitalsmiths, the leader in personalized video discovery technology, today announced an enhancement to its Seamless Discovery platform that will allow consumers to easily find content that matches their mood. With the addition of mood-­?based recommendations, Digitalsmiths continues to lead the industry with the most comprehensive video discovery platform.

Today’s consumers have limited options for finding relevant, engaging video content. To effectively solve this problem, service providers, content providers and consumer electronics manufacturers need to offer consumers multiple personalized ways to easily discover content. Only Digitalsmiths Seamless Discovery addresses the full spectrum of consumers’ discovery needs, offering personalized search, recommendations and browsing, social discovery, and now mood-­?based recommendations.

“All consumers want it to be easier to find content, but different consumers prefer different discovery methods, and individual consumers may prefer one method to another depending on the viewing context,” said Matt Berry, Digitalsmiths CTO and co-­?founder. “With the addition of mood-­?based recommendations, we have expanded the options that providers can offer to consumers for discovering video content.”

Seamless Discovery mood-­?based recommendations are powered by a deeper level of intelligence around video content. By leveraging the world’s largest collection of scene-­?level, time-­?based video data from Digitalsmiths and industry-­?standard data sets from Tribune Media Service (TMS) and other 3rd parties, Seamless Discovery delivers the industry’s most accurate mood-­?based recommendations.

When consumers sit down to watch television, they often want to find content that matches their mood at that moment. For example, a consumer may be in the mood for suspenseful courthouse dramas set during the 1990s. They may be on date night or with college roommates -­? all of which put the consumer in different moods. Seamless Discovery’s new mood functionality accommodates this discovery

behavior by allowing viewers to easily isolate titles based on what they're in the mood for at any given time.

Seamless Discovery is the industry's most comprehensive personalized multiscreen video content discovery platform, with support for movies, television shows and sports, live and library content and all devices. Powered by a deeper level of intelligence around video content and individual consumers’ preferences and behavior, Seamless Discovery can deliver unparalleled discovery personalization.

About Digitalsmiths

The leader in personalized video search and recommendations technology, Digitalsmiths offers discovery solutions that greatly improve the speed and ease with which consumers can find relevant, engaging video content across multiple channels and devices, including second screens such as smartphones and tablets. Digitalsmiths solutions serve customers that span all media channels and devices and reach a combined audience of millions of consumers.