Fuse has selected Float Left to develop two new OTT platforms for Fuse TV: iOS and Android Mobile. Previously, Float Left developed and launched the Fuse TV web application, and connected TV platforms Roku, Fire TV, and Apple TV in collaboration with JW Player.
In addition to the new platforms, Float Left will add FAST channels (Free Ad-Supported TV) and a subscription (SVOD) component to the new and existing Fuse TV apps. FAST channels are linear and free of charge with dynamically inserted ads, very similar to traditional television.
The current apps are available through TV-Everywhere, meaning viewers can sign-in with their TV provider credentials to watch full seasons and series. The addition of SVOD will open the door to the 50+ million U.S. households without cable for full, ad-free, access to Fuse’s on demand content.
"We’re excited to partner with Fuse as they take this next step to expand their OTT service with two new platforms, FAST channels, and a subscription component. In this increasingly-competitive industry, these new additions will help expand Fuse’s user-base and provide more viewing options for Fuse’s loyal fans." - Nick Febrizio, Float Left VP of Sales
About Fuse Media
Fuse Media is a Latino-owned, multicultural focused, multiplatform entertainment company. It unites cultures through colorful storytelling that celebrates our blended America. The minority owned and managed company serves its millennial and Gen Z audience through a portfolio of streaming and television brands including Fuse, Fuse Backstage, Fuse Beat, FM (Fuse Music), Fuse Sweat and fuse.tv. Fuse Media also operates the Fuse Content Studio, its in-house production and distribution arm, as well as a growing branded content and live events business.
About Float Left
Float Left is an OTT app solutions provider that brings together world-class video technology to deliver the most sophisticated OTT apps customized to their clients’ needs. Float Left’s expertise in the industry and dedicated partnerships have helped hundreds of media brands launch successful OTT channels since 2009. To date, Float Left has launched 450+ applications for AVOD, SVOD, TVE and hybrid business models.