Limelight Networks, Inc. (Nasdaq:LLNW) today announced the release of several upgrades to the
Limelight Video Platform (LVP) and Limelight Dynamic Site Platform
(LDSP) integrated offering. These most recent enhancements include the
ability to publish videos across multiple online and mobile sites and manage
video channels from within the LDSP interface. By managing all web and video
assets in a single workflow from one integrated dashboard, customers speed
internal processes and increase publishing frequency, allowing them to more
efficiently deliver optimal end-user experiences that drive engagement and
revenue. Limelight will demonstrate these new capabilities at the
SiriusDecisions Summit being held at The Phoenician Resort in Scottsdale,
Arizona May 22-24. A short version of this demonstration can be seen at
http://www.youtube.com/watch?v=fkRje1TjiokSaid e.Republic IT Director Trever Lee, "Before Limelight, we had various
systems that all acted differently, and the learning curve for each was
steep enough to hamper productivity. Having all of our systems integrated in
a single workflow now simplifies the publishing process considerably. Our
editors and executives learn the system once, and can operate any of our
sites, publishing virtually any type of content with ease."
Within the LDSP interface, customers employing Limelight's integrated
offering can now:
-- Combine video and web content into a single content workflow
-- Access an integrated view of the video repository
-- View, edit, and update video asset metadata
-- Associate video assets with other web content, including text, images,
and documents
-- Publish and seamlessly reuse video assets across multiple websites and
mobile websites
-- Set permissions associated with video assets and video channel
management
-- Access all video channel management features, including creating,
editing, and deleting video channels
-- Publish and un-publish video channels
-- Select multiple video assets for categorization simultaneously
-- Select and add multiple videos into single or multiple channels
simultaneously
Limelight's combined web content management and online video platform
service is a fundamental component of Limelight's end-to-end solutions for
digital marketers and publishers. Its additional integrated cloud-based
applications include Limelight Accelerate for web, mobile, and application
acceleration, Limelight Reach Video and Limelight Reach Ads for mobile video
distribution and monetization, and Limelight Deliver for content delivery.
Underlying these offerings is Limelight's scalable, high-performance, global
computing platform, which delivers broadcast-quality content at
lightning-fast speeds regardless of traffic peaks or end user location.
Limelight's complete offering allows customers to rapidly upload, manage,
publish, and analyze their online and mobile content, and optimize the
performance of their online and mobile sites.
"As websites become the primary source of information for consumers and
business buyers, publishers and marketers more than ever are tasked with
providing engaging, relevant, and timely content," comments David Hatfield,
Senior Vice President, Limelight Networks. "Managing, publishing, and
delivering this content using disparate point systems is cumbersome and
costly. To meet the challenges they face today, marketers and publishers
require a powerful, unified system that allows them to quickly and
cost-effectively manage a digital presence that drives site traffic and
builds brand loyalty."
Publishers like HBO, Netflix, and Minneapolis Star Tribune, Global 2000
enterprises and ecommerce companies such as Swiss Re, Eloqua, QVC, Swatch,
and Barilla Pasta, and public sector organizations including the U.S.
Department of State, U.S. Army, NASA, and the Cleveland Health Clinic
leverage Limelight's integrated cloud-based applications and globally
distributed computing platform to efficiently manage their complete digital
presence across web, mobile, and social channels.
About Limelight Networks
Limelight Networks, Inc. (Nasdaq:LLNW) is a trusted provider of integrated
cloud-based applications that leverage Limelight's scalable,
high-performance, global computing platform. We give organizations whose
Internet, mobile, and social initiatives are absolutely critical to their
success a complete solution to upload, manage, publish, monetize,
accelerate, and analyze their online and mobile content. The Limelight team
of experts and end-to-end offering allow customers to streamline all of the
processes throughout the content lifecycle and optimize the performance of
content across all channels -- empowering them to quickly and
cost-effectively orchestrate a successful digital presence that improves
brand awareness, drives revenue, and enhances customer relationships. For
more information, please visit
www.limelight.com or follow us on Twitter at
www.twitter.com/llnw.