Liverpool ONE Nets More Leading Brands
Liverpool ONE, a large shopping and leisure destination in the heart of Liverpool, has announced that Kiehls, Moda in Pelle, Bierkeller and The Fragrance Shop have taken units within its space.
Liverpool(21 Dec 2012)
Liverpool ONE, a large shopping and leisure destination in the heart of Liverpool, has announced that Kiehls, Moda in Pelle, Bierkeller and The Fragrance Shop have taken units within its space.
Liverpool ONE adds Kielhs, Moda in Pelle, Bierkeller and The Fragrance Shop to its shopping and leisure experience, which raises the number of brands they have signed up in the past 12 months to 20, following the launch of Harvey Nichols’ Beauty Bazaar concept store in Liverpool ONE’s Peter’s Lane.
Kiehls and Moda in Pelle have taken 500 sq. ft. each in Keys Court, which has been redeveloped by Grosvenor. Designed by award-winning Liverpool architects, Studio Three, the new stores complement Liverpool ONE’s 65,000 sq. ft. TopShop and reinforce Keys Court’s role as a gateway from Church Street to Peter’s Lane and Beauty Bazaar. Kiehls has taken space for the first time in Liverpool, and Moda has relocated from South John Street to accommodate Boux Avenue.
On lower South John Street, The Fragrance Shop has opened an 800 sq. ft. store next to the recently upsized Office. Bierkeller’s 18,389 sq. ft. drink and dining experience is situated between Chavasse Park and the Hilton Hotel, and is the brand’s first location in Liverpool. All four brands are open now.
The latest signings coincide with the news that Liverpool ONE experienced its busiest day since opening on Saturday, December 1, with a footfall of 172,000. The record-breaking figure represents a 13% increase on the same day last year.
Commenting on the news, Chris Bliss, Estate Director, Liverpool ONE said: “This has been the best year so far in Liverpool ONE’s history. We have secured some of the most exciting and ‘must have’ brands in the industry, many of whom have chosen Liverpool ONE to launch a new concept or open regional flagships. More importantly, consumers have rewarded our efforts with increased footfall and spend, and catchment growth that highlights Liverpool ONE’s regional dominance.
“At the same time, Liverpool itself has gone from strength-to-strength, and is now ranked in the top three destinations in the UK for domestic tourism, as well as the fastest growing business tourism location in the country. This brings significant additional benefits to Liverpool ONE’s retailers and restaurants, which is why they out-perform their chain averages.”
Liverpool ONE is 100% let across South John Street, The Terrace, Paradise Street and Peter’s Lane. In addition, sales are currently 4.9% up year-to-date compared to 2011, and footfall is 5% above the North West and UK benchmarks.
About Liverpool ONE:
Liverpool ONE was recently awarded best Large Visitor Attraction at the Liverpool City Region Annual Tourism Awards 2012 for its offer and commitment to the delivery of a world class visitor experience.
Liverpool ONE is one of Europe’s leading retail and leisure destinations, set in the heart of Liverpool City Centre. Built around the existing streets of Liverpool, the 1.65million sq. ft. contemporary open-air complex is a stylish must-visit for those who love to shop, eat, drink and relax.
Liverpool ONE includes over 160 stores, bars and restaurants, a fantastic 14 screen cinema, an indoor adventure golf course and a five-acre park. Stores include high street favourites such as Topshop, John Lewis and Debenhams.
Peter’s Lane, Liverpool ONE’s designer fashion hub, is the home of big brand style. It plays host to stores including Jaeger, Whistles, Reiss, Hobbs, Jigsaw, Karen Millen and Flannels. It is also home to the new concept House of Fraser.com store and Beauty Bazaar and Harvey Nichols. The boutique arcade is nestled perfectly within Liverpool ONE, neighbouring other big high street brands.