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Bitcentral’s ViewNexa® Partners with OneBill to Elevate Subscription Management and Monetization for Media Companies

ViewNexa customers will have AI-driven analytics, flexible pricing models, and seamless payments, to scale their businesses more efficiently.

Newport Beach, California(17 Mar 2025)

NEWPORT BEACH, Calif., March 17, 2025Bitcentral, a leader in digital media workflows for broadcast and streaming, today announces a strategic partnership with OneBill, an AI-powered billing and revenue management platform, to enhance the subscription management capabilities of its award-winning ViewNexa streaming solution.

The partnership enables ViewNexa customers to seamlessly manage complex subscription models, reduce churn through AI-driven insights, and optimize revenue streams—while Bitcentral focuses on delivering cutting-edge streaming experiences.

“The ability to price strategically, analyze subscriber behavior, and ensure seamless payments is critical for our customers,” said Scott Alexander, General Manager, ViewNexa. “With OneBill’s flexible and intelligent platform, our customers gain greater control over their pricing models, subscriber engagement, and revenue forecasting, allowing them to focus on what they do best: delivering compelling content to audiences everywhere.”

 

KEY BENEFITS FOR VIEWNEXA CUSTOMERS

AI-Driven Analytics to Maximize Subscriber Retention

  • Churn Deflection & Predictive Insights: Pro-active risk detection with AI-powered analytics and forecasting.
  • Automated Subscription Management: Workflow automation for subscription activations, downgrades, upgrades, suspensions, cancellations, and renewals.
  • Real-Time QoE & Session Engagement Data: Offers deeper insights to optimize content performance and enhance user retention.

Flexible Pricing Models to Capture More Revenue

  • Configuration of Complex Pricing Models: Support for any pricing model: one-time, recurring, usage-based, rule-based, and hybrid pricing models.
  • Multi-Currency & Multi-Language Billing: Support for global revenue expansion.

Frictionless Payments to Optimize Operations

  • Automated Revenue Recognition: Accurate revenue tracking and ASC 606/IFRS 15 compliance across multiple payment gateways.
  • Customer Self-Service Portal: Reduce support overhead by enabling subscribers to easily manage their accounts, view invoices, and modify plans.

 

For OneBill, this partnership represents a strategic expansion into the media and entertainment industry, providing streaming platforms like ViewNexa with advanced monetization solutions that simplify complex billing and revenue management.

“As we expand our footprint in the media and entertainment sector, partnering with ViewNexa allows us to provide content distributors with the financial agility they need to thrive in an evolving digital landscape,” said JK Chelladurai, Founder and CEO of OneBill. “Together, we’re equipping media companies with a smarter, more dynamic approach to revenue management, helping them maximize their growth potential while ensuring a frictionless subscriber experience.”

Meet Bitcentral at the NAB Show 2025 (Booth #W2213) to learn how ViewNexa is transforming content delivery and monetization for media companies. Book a meeting today: https://content.bitcentral.com/nab-2025-meeting

 

About ViewNexa®

ViewNexa simplifies video management, streaming, consumer apps, and content distribution for media companies and content owners. Whether delivering VOD, Live, Apps, or On-Demand Linear Channels, ViewNexa streamlines content workflows, enabling brands to publish once and distribute everywhere—maximizing audience reach and engagement across platforms.

Designed to accelerate time to market, expand monetization opportunities, and reduce operational complexities, ViewNexa helps media companies optimize efficiency while driving higher ROI.Aspart of Bitcentral’s dedicated streaming media group, ViewNexa leverages more than 20 years of media workflow expertise to empower the future of streaming with innovation and reliability.

Learn more at: www.viewnexa.com     

 

About OneBill

OneBill is a comprehensive billing and revenue management solution that enables businesses to consolidate, automate, and accelerate the entire monetization and subscription management lifecycle.

The platform includes nine products with full-circle coverage for any revenue operation—from e-commerce enablement, quoting, contract management, product catalog configuration, workflow automation, invoicing, revenue recognition, reporting analytics, customer management, to channel partner enablement.

Learn more at: www.onebillsofwtare.com.

 

Bitcentral Contact:

Nana Rodaki/ Reece Hainesborough

Platform Communications
bitcentral@platformcomms.com
+44 (0)7961730835

 

OneBill Contact:

Barathi Balakrishnan

VP of Marketing

barathi.balakrishnan@onebillsoftware.com

+1 844-462-7638