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Zype Introduces Easy Live Video Streaming for OTT

Leading SaaS Video Distribution Provider Takes the Complexity Out of Live Streaming and Monetization For Video Businesses

New York, New York(18 Aug 2016)

Zype, the cloud video distribution service for OTT, announced today the launch of Zype Live, a high quality, scalable, and user friendly live streaming service for video business owners that makes it easy to sell video to consumers whenever they want, however they want, and on any device. Zype Live is an end-to-end solution for live video broadcast, management, distribution, and monetization that takes the complexity out of live streaming and helps video business owners provide their audience with an incredible live viewing experience.

“Zype Live enables live video broadcasters to distribute live video on any device, all while having complete ownership of their audience relationship, charging whatever and however they want, and without having to worry about the heavy lifting of infrastructure management and custom development,” said Ed Laczynski, Founder and CEO of Zype. “With this software as a service solution, our enterprise customers are enabling authentic creator to consumer live video relationships, in the style of Periscope, without ceding their audience or revenue streams to aggregators.”

What Zype Customers Have to Say About Zype Live

*Texan Live Streamlines Live Sports Broadcasting Video Business with Zype* 

Texan Live is the home for live and on-demand Houston high school sports. Texan Live chose Zype Live because they wanted a single solution for live event monetization that brought all parts of the supply chain — transcoding, live and VOD streaming, monetization, distribution, management — together as a single solution provider.

“Other live streaming providers are only doing live video, leaving broadcasters to figure out all other pieces of the video business puzzle on their own,” stated Eric Winston and Bert Brocker, owners of Texanlive.com. “Zype has integrated live video, VOD, monetization and analytics into one manageable platform, and that simplicity has been essential as we ramp up this year from eight high school football teams to 42 teams. We will be running 12 concurrent live streams for a highly passionate fan base while introducing a subscription option for the first time. Zype has equipped us with a fully comprehensive and cost-effective system that will give us seamless command on game nights and throughout the year.”

*Havoc TV Delivers Live and On-Demand OTT Video with Zype*

Havoc.tv, the only exclusive multi-platform network dedicated to action sports and independent music, is carried by nearly every cable TV provider in the United States and operates a 24/7 interactive and social TV channel. Havoc.tv embraced Zype Live to launch a free and premium OTT service that will be available this fall for subscription and will include Havoc.tv’s videos, movies, and 24/7 TV live channel.

"Although Havoc.tv is an established brand, we are approaching the rapidly evolving OTT landscape as a start-up," said Ryan Meinzer, Linear and OTT Platforms Coordinator at Havoc.tv. "For our OTT rollout strategy we sought the most streamlined options for partnership. Zype Live offered a fully integrated value chain to roll out our Livestream Product globally across multiple endpoints from soup to nuts."

Announcing Zype Live, an All-in-One Solution for Live Streaming

Complete platform for live streaming: Zype Live is part of the Zype video distribution platform for OTT, a complete end-to-end solution for video streaming, distribution, monetization, and analytics.

Broadcast: Zype Live allows customers to stream live events and live linear channels within minutes, enable DVR for instant playback, and seamlessly convert to VOD after airing.  An unlimited number of simultaneous streams are supported.

Transcoding: Zype Live’s live cloud-based transcoding creates a multi-bitrate adaptive stream from a single input source, which means viewers are delivered the highest QoE (quality of experience) on their device of choice.  Customers can also bring their own transcoding from onsite or cloud-based services.

Monetization: Zype Live facilitates monetization through one-time purchases, redemption, subscription plans, advertising networks, and free time-limited previews.

Distribution: Customers can deliver the same live stream, at the same time, to every screen — web, Apple TV, Roku and more — using only Zype Live — with no other service or tool required.  In addition to OTT devices, customers can embed video on the web anywhere with a full paywall included.

Multicasting: Zype Live seamlessly enables multicasting, making it easy to send streams to multiple simultaneous other live providers like Facebook Live, YouTube, Twitch and more.

Discovery: Zype Live makes it easy to push content to social media like Facebook, Twitter, and more.

Getting Started with Zype Live

To get started with Zype Live, visit http://www.zype.com/zype-live to learn more.

About Zype

Zype is the cloud video distribution service for OTT that makes it easy for content owners to connect directly with their audiences on every screen. With Zype, enterprise content owners and brands can own and accelerate all aspects of their video distribution pipeline. Zype provides push button app publishing, monetization, streaming, audience management, and analytics that is integrated into hundreds of OTT apps and engaged by millions of viewers every month. Launched in 2014 and headquartered in New York with offices in Los Angeles, Zype is the 2015 SXSW Accelerator winner in the entertainment and content technology category.