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E-commerce brands that automate post-production video workflows can supercharge sales
It's no secret that videos engage, build trust, and convert. Yet many brands struggle to deliver video at scale. A recent Global Survey by Cloudinary revealed that post-production workflows to edit and ready video for different channels, and devices are a bigger barrier to scaling video than producing the original video itself. Global fashion retailer, Paul Smith, faced a similar challenge when scaling video across their e-commerce site.
Join Nish Patel, Web Development Manager at Paul Smith, and Cloudinary to learn how:
– A move to a modern, headless technology stack enabled greater agility to scale video and boost sales by 45%
– Flexible APIs sped up video management workflows and reduced costs by 40%
– Automated video format and transcoding led to engaging video experiences without compromising website performance
This is a must attend event for brands to learn how to streamline video's post-production at scale and gain serious competitive advantage.
Don't miss this live event on Thursday, July 18, 11 AM PT / 2 PM ET.
Register Now to attend the webinar How Video Automation Boosts Sales 45% for Global Fashion Brand.
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SPEAKERS
Nish Patel
Web Development Manager
Paul Smith |
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Aditya Ghule
Lead Product Marketing Manager
Cloudinary |
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MODERATOR
Steve Nathans-Kelly
VP & Editor-in-Chief
Streaming Media |
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